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Outreach This Creator For FreeinZOI is a Gaming brand on Instagram, tracked in the InstME index with 53.2K followers. inZOI has shared 192 posts to date, currently around 3 posts a week. Engagement runs at 1.77%, or about 904 likes and 35 comments per post.
Counting 53.2K followers and 192 posts, Playinzoi sits in the InstME index as a Gaming account.
Compared with 824 other Gaming accounts with 10K–100K followers in the InstME index, Playinzoi's 1.77% engagement rate is below the median of 3.42%.
One comment lands for every 26 likes, which reads as a healthy amount of conversation.
Playinzoi maintains a rhythm of about 3 posts per week.
Estimated sponsored-post value
$330–$610
Based on 53.2K followers and a 1.77% engagement rate, a single sponsored post by Playinzoi is worth an estimated $330–$610. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 16–30
Typical for Gaming creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
| Metric | Playinzoi | Cohort median |
|---|---|---|
| Engagement rate | 1.77% | 3.42% |
| Average likes | 904 | 1,079 |
| Average comments | 35 | 32 |
| Posts per week | 3.43 | 0.45 |
Median values from 824 Gaming accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 26, 2026
inZOI is a gaming brand on Instagram, with 53.2K followers.
inZOI posts on Instagram as @playinzoi.
inZOI has 53,168 followers on Instagram (53.2K) as of Sep 26, 2026.
inZOI's engagement rate is 1.77%, calculated from average likes and comments per post relative to followers. That is below the median of 3.42% for Gaming accounts with 10K–100K followers in the InstME index.
Posts by inZOI average 904 likes and 35 comments.
inZOI posts about 3 times per week on average.
inZOI is registered as a business account on Instagram.
inZOI is categorized as a gaming account in the InstME index, based on the profile's bio and Instagram category across 192 posts.
Total Posts
192
Avg Comments
35
Engagement
4.67%
A sponsored post from inZOI is estimated at $330 to $610. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.