Reaching 75.3K followers on Instagram, Planteray Rum I Former Plantation Rum is a verified Food brand based in France. The account has published 944 posts, currently less than one post a week. Typical posts draw 607 likes and 17 comments, putting engagement at 0.83%.
Tracked in the InstME index, Planterayrum is a Food account with 75.3K followers and a back catalogue of 944 posts.
Planterayrum records a 0.83% engagement rate, above the median of 0.75% for the 7,981 Food accounts with 10K–100K followers tracked in the InstME index.
The like-to-comment split is roughly 36 to one, indicating a healthy amount of conversation.
In recent weeks Planterayrum has kept to less than one post per week.
Planterayrum scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$260–$490
Based on 75.3K followers and a 0.83% engagement rate, a single sponsored post by Planterayrum is worth an estimated $260–$490. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Planterayrum | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 0.75% |
| Average likes | 607 | 177 |
| Average comments | 17 | 10 |
| Posts per week | 0.27 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Planterayrum | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 0.68% |
| Average likes | 607 | 165 |
| Average comments | 17 | 7 |
| Posts per week | 0.27 | 1.15 |
Median values from 136 Food accounts in France with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Planteray Rum I Former Plantation Rum is a verified food brand based in France on Instagram, with 75.3K followers.
Planteray Rum I Former Plantation Rum posts on Instagram as @planterayrum.
Planteray Rum I Former Plantation Rum has 75,270 followers on Instagram (75.3K) as of Jul 9, 2026.
Planteray Rum I Former Plantation Rum's engagement rate is 0.83%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Planteray Rum I Former Plantation Rum average 607 likes and 17 comments.
Planteray Rum I Former Plantation Rum posts less than once a week on average.
🌞 I The Great Terroirs of Rum 🌊 I From Barbados to Cognac I #Doubleageing 🥃 I New Name, Same Rum I #Planterayrum Formerly known as #Plantationrum
Total Posts
944
Avg Comments
17
More women than men · mostly 25–44
Typical for Food creators in France, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.95%
InstME's audience-quality analysis estimates about 0% of Planteray Rum I Former Plantation Rum's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Planteray Rum I Former Plantation Rum is registered as a business account on Instagram and is verified.
Planteray Rum I Former Plantation Rum is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 944 posts.
Planteray Rum I Former Plantation Rum's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Planteray Rum I Former Plantation Rum carries the blue verified badge on Instagram.
A sponsored post from Planteray Rum I Former Plantation Rum is estimated at $260 to $490. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
