ONE OF THE WORLD’S LEADING INDEPENDENT LABELS, founded by producer Roberto Ferrante. 40 Platinum + 43 Gold Records + 7 YouTube Gold Button certified.
Followers
131.5K
Following
39
Total Posts
Engagement Rate
16.09%
Avg Likes
20,870
Avg Comments
Planet Records is a verified Music brand, with 131.5K followers on Instagram. The account has published 1,270 posts, currently less than one post a week. Posts average 20,870 likes and 293 comments, an engagement rate of 16.09%.
Planetrecords's Instagram presence spans 1,270 posts and 131.5K followers, profiling it as a Music account.
Planetrecords has an engagement rate of 16.09%, which is in the top quarter (median: 1.76%) for Music accounts with 100K–1M followers, based on 4,576 accounts in the InstME index.
For roughly every 71 likes there is one comment, an audience that mostly engages through likes.
Over recent weeks, Planetrecords has published less than one post per week.
Planetrecords follows only 39 accounts while being followed by 131.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,800–$3,400
Based on 131.5K followers and a 16.09% engagement rate, a single sponsored post by Planetrecords is worth an estimated $1,800–$3,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Planetrecords | Cohort median |
|---|---|---|
| Engagement rate | 16.09% | 1.76% |
| Average likes | 20,870 | 4,115 |
| Average comments | 293 | 114 |
| Posts per week | 0.11 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 30, 2026
Planet Records is a verified music brand on Instagram, with 131.5K followers.
Planet Records posts on Instagram as @planetrecords.
Planet Records has 131,540 followers on Instagram (131.5K) as of Aug 30, 2026.
Planet Records's engagement rate is 16.09%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Planet Records average 20,870 likes and 293 comments.
Planet Records posts less than once a week on average.
Planet Records is registered as a business account on Instagram and is verified.
Planet Records is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 1,270 posts.
Yes. Planet Records carries the blue verified badge on Instagram.
1,270
293
Posts / Week
0.11
Growth Score
100 / 100
Last Post
1 day ago
Engagement
2.09%
A sponsored post from Planet Records is estimated at $1,800 to $3,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
