Where the Pets Go Celebrating 60 Years of pets living their best life
Outreach This Creator For FreeFollowers
778.1K
Following
1.9K
Total Posts
Engagement Rate
0.21%
Avg Likes
1,515
Avg Comments
Petco is a verified business account on Instagram based in United States, tracked in the InstME index with 778.1K followers. The account has published 5,160 posts, currently around 1 post a week. Posts average 1,515 likes and 139 comments, an engagement rate of 0.21%.
Petco is a business account on Instagram with 778.1K followers and 5,160 published posts.
An engagement rate of 0.21% puts Petco in the bottom 21% for accounts with 100K–1M followers tracked by InstME.
Roughly one in 11 likes comes with a comment, an unusually discussion-heavy audience.
Petco's output runs to about one post per week.
On audience quality, Petco lands at 88/100, an estimated 10% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 778.1K followers but only 1,904 accounts followed back, Petco shows the ratio of a well-established account.
Estimated sponsored-post value
$2,700–$5,100
Based on 778.1K followers and a 0.21% engagement rate, a single sponsored post by Petco is worth an estimated $2,700–$5,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Petco | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 1.25% |
| Average likes | 1,515 | 2,985 |
| Average comments | 139 | 73 |
| Posts per week | 1.33 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Petco | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.86% |
| Average likes | 1,515 | 2,003 |
| Average comments | 139 | 56 |
| Posts per week | 1.33 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Petco is a verified Instagram brand based in United States on Instagram, with 778.1K followers.
Petco has 778,057 followers on Instagram (778.1K) as of Jul 11, 2026.
Petco's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers.
Posts by Petco average 1,515 likes and 139 comments.
Petco posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 10% of Petco's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Petco is registered as a business account on Instagram and is verified.
Petco's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Petco carries the blue verified badge on Instagram.
A sponsored post from Petco is estimated at $2,700 to $5,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
5,160
139
Posts / Week
1.33
Growth Score
4.2 / 100
ER Rank
21th
Engagement
0.13%
