🇸🇬Working mum in 30s 💰Personal finance, money transparency, frugal life. 📌Goal: FI by 2031 💌 DM or ⬇️Free Expense Tracker
Outreach This Creator For FreePersonal Finance Mum is a Business creator on Instagram based in Singapore, tracked in the InstME index with 2.9K followers. Personal Finance Mum has shared 110 posts to date, currently less than one post a week. Engagement runs at 4.05%, or about 108 likes and 10 comments per post.
Counting 2.9K followers and 110 posts, Personalfinancemum sits in the InstME index as a Business account.
Compared with 5,774 other Business accounts with 1K–10K followers in the InstME index, Personalfinancemum's 4.05% engagement rate is below the median of 4.58%.
Comments arrive at about one per 11 likes, a sign of an unusually discussion-heavy audience.
Personalfinancemum maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$41–$75
Based on 2.9K followers and a 4.05% engagement rate, a single sponsored post by Personalfinancemum is worth an estimated $41–$75. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in Singapore, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Personalfinancemum | Cohort median |
|---|---|---|
| Engagement rate | 4.05% | 4.58% |
| Average likes | 108 | 120 |
| Average comments | 10 | 13 |
| Posts per week | 0.25 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Personalfinancemum | Cohort median |
|---|---|---|
| Engagement rate | 4.05% | 4.4% |
| Average likes | 108 | 129 |
| Average comments | 10 | 5 |
| Posts per week | 0.25 | 0.48 |
Median values from 138 accounts in Singapore with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 10, 2026
Personal Finance Mum is a business creator based in Singapore on Instagram, with 2.9K followers.
Personal Finance Mum posts on Instagram as @personalfinancemum.
Personal Finance Mum has 2,902 followers on Instagram (2.9K) as of Sep 10, 2026.
Personal Finance Mum's engagement rate is 4.05%, calculated from average likes and comments per post relative to followers. That is below the median of 4.58% for Business accounts with 1K–10K followers in the InstME index.
Posts by Personal Finance Mum average 108 likes and 10 comments.
Personal Finance Mum posts less than once a week on average.
Personal Finance Mum is registered as a creator account on Instagram.
Personal Finance Mum is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 110 posts.
Total Posts
110
Avg Comments
10
Engagement
2.45%
Personal Finance Mum's profile places the account in Singapore. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Personal Finance Mum is estimated at $41 to $75. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
