@
BrandFood & beverage
The cola choice is yours but if you're here, you're right.
linktr.ee/DrinkPepsiAudience
Browse top profilesFollowers
2.3M
Following
31
Total Posts
Engagement & Performance
Engagement Rate
8.33%
Avg Likes
191,604
Avg Comments
What the numbers say about @pepsi
@pepsi has built an audience of 2.3M followers on Instagram over 1,771 posts as a Food account.
Compared with 148 other Food accounts with over 1M followers in the InstME index, @pepsi's 8.33% engagement rate is in the top quarter (median: 1%).
The comment-to-like ratio works out to one comment per 61 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
The account follows just 31 others against 2.3M followers — a ratio typical of established creators and brands.
@pepsi vs similar accounts
| Metric | @pepsi | Cohort median |
|---|---|---|
| Engagement rate | 8.33% | 1% |
| Average likes | 191,604 | 18,542 |
| Average comments | 3,165 | 291 |
| Posts per week | 0.52 | 0.73 |
Median values from 148 Food accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
Unlock more stats about this user
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
Upgrade to ProSimilar Profiles
Explore Similar Segments
Data last updated: Jul 9, 2026
How @pepsi's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @pepsi: (191,604 avg likes + 3,165 avg comments) ÷ 2,337,249 followers × 100 ≈ 8.33%.
Frequently asked questions about @pepsi
How many followers does @pepsi have?
@pepsi has 2,337,249 followers on Instagram (2.3M) as of Jul 9, 2026.
What is @pepsi's engagement rate?
@pepsi's engagement rate is 8.33%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1%) for Food accounts with over 1M followers in the InstME index.
How many likes does @pepsi average per post?
Posts by @pepsi average 191,604 likes and 3,165 comments.
How often does @pepsi post on Instagram?
@pepsi posts less than once a week on average.
Is @pepsi a business or creator account?
@pepsi is registered as a business account on Instagram and is verified.
