The official Instagram account for PBS KIDS.
Outreach This Creator For FreeFollowers
389.8K
Following
98
Total Posts
Engagement Rate
1.29%
Avg Likes
4,915
Avg Comments
PBS KIDS is a verified business account, with 389.8K followers on Instagram. To date PBS KIDS has posted 3,434 times, currently less than one post a week. Engagement runs at 1.29%, or about 4,915 likes and 102 comments per post.
Tracked in the InstME index, Pbskids is a business account with 389.8K followers and a back catalogue of 3,434 posts.
Typical engagement for Pbskids runs to 4,915 likes and 102 comments a post, one interaction per 78 followers.
The like-to-comment split is roughly 48 to one, indicating a healthy amount of conversation.
Over recent weeks, Pbskids has published less than one post per week.
Pbskids keeps its following list short (98) relative to 389.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,800–$3,300
Based on 389.8K followers and a 1.29% engagement rate, a single sponsored post by Pbskids is worth an estimated $1,800–$3,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Pbskids | Cohort median |
|---|---|---|
| Engagement rate | 1.29% | 1.25% |
| Average likes | 4,915 | 2,985 |
| Average comments | 102 | 73 |
| Posts per week | 0.79 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
PBS KIDS is a verified Instagram brand on Instagram, with 389.8K followers.
PBS KIDS posts on Instagram as @pbskids.
PBS KIDS has 389,778 followers on Instagram (389.8K) as of Apr 23, 2026.
PBS KIDS's engagement rate is 1.29%, calculated from average likes and comments per post relative to followers.
Posts by PBS KIDS average 4,915 likes and 102 comments.
PBS KIDS posts less than once a week on average.
PBS KIDS is registered as a business account on Instagram and is verified.
Yes. PBS KIDS carries the blue verified badge on Instagram.
A sponsored post from PBS KIDS is estimated at $1,800 to $3,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,434
102
Posts / Week
0.79
Growth Score
25.8 / 100
Follower Ratio
3977.3×
Engagement
0%
