All photos #takenbyPaul. Follow @paulsmithdesign to stay up to date with the world of Paul Smith.
Followers
393.2K
Following
3
Total Posts
Engagement Rate
2.33%
Avg Likes
9,055
Avg Comments
Paul Smith is a verified Instagram creator. The account has built 393.2K followers on Instagram. The account has published 4,154 posts, currently around 3 posts a week. Engagement runs at 2.33%, or about 9,055 likes and 108 comments per post.
Paulsmith is a creator account on Instagram with 393.2K followers and 4,154 published posts.
On average, Paulsmith's posts earn 9,055 likes and 108 comments, about one interaction per 43 followers.
The comment-to-like ratio works out to one comment per 84 likes, pointing to an audience that mostly engages through likes.
Paulsmith maintains a rhythm of about 3 posts per week.
With 393.2K followers but only 3 accounts followed back, Paulsmith shows the ratio of a well-established account.
Estimated sponsored-post value
$3,200–$6,000
Based on 393.2K followers and a 2.33% engagement rate, a single sponsored post by Paulsmith is worth an estimated $3,200–$6,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Paulsmith | Cohort median |
|---|---|---|
| Engagement rate | 2.33% | 1.25% |
| Average likes | 9,055 | 2,985 |
| Average comments | 108 | 73 |
| Posts per week | 3.3 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Paul Smith is a verified Instagram creator on Instagram, with 393.2K followers.
Paul Smith posts on Instagram as @paulsmith.
Paul Smith has 393,210 followers on Instagram (393.2K) as of Jul 12, 2026.
Paul Smith's engagement rate is 2.33%, calculated from average likes and comments per post relative to followers.
Posts by Paul Smith average 9,055 likes and 108 comments.
Paul Smith posts about 3 times per week on average.
Paul Smith is registered as a creator account on Instagram and is verified.
Yes. Paul Smith carries the blue verified badge on Instagram.
A sponsored post from Paul Smith is estimated at $3,200 to $6,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,154
108
Posts / Week
3.3
Growth Score
46.6 / 100
Follower Ratio
131070.0×
Engagement
1.88%
