the heart and soul of music journalism
Outreach This Creator For FreeFollowers
82.4K
Following
520
Total Posts
Engagement Rate
0.01%
Avg Likes
3
Avg Comments
Paste Magazine runs a verified Music brand account with 82.4K followers on Instagram. The account posts mainly around music and art topics. Paste Magazine has shared 4,607 posts to date, currently around 1 post a week. Engagement runs at 0.01%, or about 3 likes and 8 comments per post.
The Music account Pastemagazine has posted 4,607 times on Instagram and drawn 82.4K followers.
Pastemagazine's 0.01% engagement rate is in the bottom quarter (median: 2.47%) among Music accounts with 10K–100K followers, measured across 17,051 accounts in the InstME index.
Pastemagazine's output runs to about one post per week.
On audience quality, Pastemagazine lands at 64/100, an estimated 30% of followers read as low-quality or inactive, a solid result.
The account follows just 520 others against 82.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$290–$540
Based on 82.4K followers and a 0.01% engagement rate, a single sponsored post by Pastemagazine is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Pastemagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 2.47% |
| Average likes | 3 | 535 |
| Average comments | 8 | 35 |
| Posts per week | 1.4 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Paste Magazine is a verified music brand on Instagram, with 82.4K followers.
Paste Magazine posts on Instagram as @pastemagazine.
Paste Magazine has 82,367 followers on Instagram (82.4K) as of Jul 16, 2026.
Paste Magazine's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by Paste Magazine average 3 likes and 8 comments.
Paste Magazine posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 30% of Paste Magazine's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Paste Magazine is registered as a business account on Instagram and is verified.
Paste Magazine is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 4,607 posts.
4,607
8
Posts / Week
1.4
Growth Score
0.2 / 100
ER Rank
0th
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
Engagement
0.57%
Yes. Paste Magazine carries the blue verified badge on Instagram.
A sponsored post from Paste Magazine is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
