Home of @rajatparr and @phelanfarmcambria Vineyards & Tasting Room in Cambria, CA Open: THURS - MON, 12:00 - 5:00pm
Outreach This Creator For FreeParr Wines is a Home & DIY brand based in United States, with 20.6K followers on Instagram. To date Parr Wines has posted 195 times, currently less than one post a week. Typical posts draw 608 likes and 23 comments, putting engagement at 3.07%.
On Instagram, Parrwinescambria runs a Home & DIY account that has published 195 posts and gathered 20.6K followers.
For Home & DIY accounts with 10K–100K followers, Parrwinescambria's 3.07% engagement rate is in the top quarter (median: 0.75%), a read from 1,345 accounts in the InstME index.
The audience comments once per 27 likes on average, a healthy amount of conversation.
Parrwinescambria keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$220–$410
Based on 20.6K followers and a 3.07% engagement rate, a single sponsored post by Parrwinescambria is worth an estimated $220–$410. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Parrwinescambria | Cohort median |
|---|---|---|
| Engagement rate | 3.07% | 0.75% |
| Average likes | 608 | 200 |
| Average comments | 23 | 9 |
| Posts per week | 0.21 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Parrwinescambria | Cohort median |
|---|---|---|
| Engagement rate | 3.07% | 0.55% |
| Average likes | 608 | 132 |
| Average comments | 23 | 7 |
| Posts per week | 0.21 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 1, 2026
Parr Wines is a home & diy brand based in United States on Instagram, with 20.6K followers.
Parr Wines posts on Instagram as @parrwinescambria.
Parr Wines has 20,552 followers on Instagram (20.6K) as of Sep 1, 2026.
Parr Wines's engagement rate is 3.07%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Parr Wines average 608 likes and 23 comments.
Parr Wines posts less than once a week on average.
Parr Wines is registered as a business account on Instagram.
Parr Wines is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 195 posts.
Parr Wines's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
195
Avg Comments
23
58K
Engagement
0.02%
A sponsored post from Parr Wines is estimated at $220 to $410. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
