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Outreach This Creator For FreeP A P A Y A runs a Fashion brand account based in Ukraine with 317.7K followers on Instagram. To date P A P A Y A has posted 2,977 times, currently around 2 posts a week. Typical posts draw 416 likes and 9 comments, putting engagement at 0.13%.
The Fashion account Papaya_ua has posted 2,977 times on Instagram and drawn 317.7K followers.
Papaya_ua's 0.13% engagement rate is in the bottom quarter (median: 0.86%) among Fashion accounts with 100K–1M followers, measured across 2,126 accounts in the InstME index.
One comment lands for every 46 likes, which reads as a healthy amount of conversation.
Posting frequency for Papaya_ua sits at about one post per week.
The account follows just 3 others against 317.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,100–$2,100
Based on 317.7K followers and a 0.13% engagement rate, a single sponsored post by Papaya_ua is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in Ukraine, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Papaya_ua | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.86% |
| Average likes | 416 | 1,969 |
| Average comments | 9 | 58 |
| Posts per week | 1.79 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Papaya_ua | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 1.02% |
| Average likes | 416 | 2,031 |
| Average comments | 9 | 43 |
| Posts per week | 1.79 | 1.47 |
Median values from 89 accounts in Ukraine with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
P A P A Y A is a fashion brand based in Ukraine on Instagram, with 317.7K followers.
P A P A Y A posts on Instagram as @papaya_ua.
P A P A Y A has 317,701 followers on Instagram (317.7K) as of Jul 9, 2026.
P A P A Y A's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by P A P A Y A average 416 likes and 9 comments.
P A P A Y A posts about 2 times per week on average.
P A P A Y A is registered as a business account on Instagram.
P A P A Y A is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 2,977 posts.
Total Posts
2,977
Avg Comments
9
251.8K
Engagement
0.24%
P A P A Y A's profile places the account in Ukraine. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from P A P A Y A is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.