Change the way you pizza. 🍕
Outreach This Creator For FreeReaching 48.6K followers on Instagram, Papa Murphy's is a verified Parenting brand. The account has published 1,753 posts, currently around 6 posts a week. Engagement runs at 0.32%, or about 104 likes and 52 comments per post.
Papamurphys's Instagram presence spans 1,753 posts and 48.6K followers, profiling it as a Parenting account.
For Parenting accounts with 10K–100K followers, Papamurphys's 0.32% engagement rate is below the median of 1.08%, a read from 2,913 accounts in the InstME index.
Followers leave about one comment for every 2 likes, an unusually discussion-heavy audience.
Over recent weeks, Papamurphys has published about 6 posts per week.
Papamurphys follows only 212 accounts while being followed by 48.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$170–$320
Based on 48.6K followers and a 0.32% engagement rate, a single sponsored post by Papamurphys is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
| Metric | Papamurphys | Cohort median |
|---|---|---|
| Engagement rate | 0.32% | 1.08% |
| Average likes | 104 | 275 |
| Average comments | 52 | 15 |
| Posts per week | 5.53 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Papa Murphy's is a verified parenting brand on Instagram, with 48.6K followers.
Papa Murphy's posts on Instagram as @papamurphys.
Papa Murphy's has 48,584 followers on Instagram (48.6K) as of Jul 15, 2026.
Papa Murphy's's engagement rate is 0.32%, calculated from average likes and comments per post relative to followers. That is below the median of 1.08% for Parenting accounts with 10K–100K followers in the InstME index.
Posts by Papa Murphy's average 104 likes and 52 comments.
Papa Murphy's posts about 6 times per week on average.
Papa Murphy's is registered as a business account on Instagram and is verified.
Papa Murphy's is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 1,753 posts.
Yes. Papa Murphy's carries the blue verified badge on Instagram.
Total Posts
1,753
Avg Comments
52
141.1K
Engagement
1.32%
A sponsored post from Papa Murphy's is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
