Change the way you pizza. 🍕
Outreach This Creator For FreeFollowers
48.6K
Following
212
Total Posts
Engagement Rate
0.32%
Avg Likes
104
Avg Comments
Reaching 48.6K followers on Instagram, Papa Murphy's is a verified Parenting brand. The account has published 1,753 posts, currently around 6 posts a week. Engagement runs at 0.32%, or about 104 likes and 52 comments per post.
Papamurphys's Instagram presence spans 1,753 posts and 48.6K followers, profiling it as a Parenting account.
For Parenting accounts with 10K–100K followers, Papamurphys's 0.32% engagement rate is below the median of 1.08%, a read from 2,913 accounts in the InstME index.
Followers leave about one comment for every 2 likes, an unusually discussion-heavy audience.
Over recent weeks, Papamurphys has published about 6 posts per week.
Papamurphys follows only 212 accounts while being followed by 48.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$170–$320
Based on 48.6K followers and a 0.32% engagement rate, a single sponsored post by Papamurphys is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
| Metric | Papamurphys | Cohort median |
|---|---|---|
| Engagement rate | 0.32% | 1.08% |
| Average likes | 104 | 275 |
| Average comments | 52 | 15 |
| Posts per week | 5.53 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Papa Murphy's is a verified parenting brand on Instagram, with 48.6K followers.
Papa Murphy's posts on Instagram as @papamurphys.
Papa Murphy's has 48,584 followers on Instagram (48.6K) as of Jul 15, 2026.
Papa Murphy's's engagement rate is 0.32%, calculated from average likes and comments per post relative to followers. That is below the median of 1.08% for Parenting accounts with 10K–100K followers in the InstME index.
Posts by Papa Murphy's average 104 likes and 52 comments.
Papa Murphy's posts about 6 times per week on average.
Papa Murphy's is registered as a business account on Instagram and is verified.
Papa Murphy's is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 1,753 posts.
Yes. Papa Murphy's carries the blue verified badge on Instagram.
1,753
52
Posts / Week
5.53
Growth Score
6.4 / 100
Follower Ratio
229.2×
Engagement
6.41%
A sponsored post from Papa Murphy's is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
