Paula is a business account, with 37.3K followers on Instagram. To date Paula has posted 1,135 times, currently around 2 posts a week. Posts average 2,301 likes and 16 comments, an engagement rate of 6.22%.
With 37.3K followers across 1,135 posts, Paauulzz is one of the business accounts tracked in the InstME index.
For accounts with 10Kβ100K followers, Paauulzz's 6.22% engagement rate reads as in the top 24% in the InstME index.
At one comment per 145 likes, the ratio points to an audience that mostly engages through likes.
In recent weeks Paauulzz has kept to about 2 posts per week.
Quality checks give Paauulzz 94/100; around 5% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$520β$970
Based on 37.3K followers and a 6.22% engagement rate, a single sponsored post by Paauulzz is worth an estimated $520β$970. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThereβs more behind this audience. See what the full audit reveals.| Metric | Paauulzz | Cohort median |
|---|---|---|
| Engagement rate | 6.22% | 1.45% |
| Average likes | 2,301 | 339 |
| Average comments | 16 | 18 |
| Posts per week | 2.26 | 0.52 |
Median values from 146,020 accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Paula is a Instagram brand on Instagram, with 37.3K followers.
Paula posts on Instagram as @paauulzz.
Paula has 37,257 followers on Instagram (37.3K) as of Jul 11, 2026.
Paula's engagement rate is 6.22%, calculated from average likes and comments per post relative to followers.
Posts by Paula average 2,301 likes and 16 comments.
Paula posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Paula's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Paula is registered as a business account on Instagram.
A sponsored post from Paula is estimated at $520 to $970. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,135
Avg Comments
16
Engagement
1.11%