Co-founder of PURPLE @purplefashionmagazine, publisher, art director, curator, art critic, photographer. Paris NY LA and CDMX
Followers
122K
Following
5.7K
Total Posts
Engagement Rate
0.07%
Avg Likes
75
Avg Comments
Olivier Zahm is a verified Business brand based in France. The account has built 122K followers on Instagram. The account posts mainly around business and art topics. To date Olivier Zahm has posted 10,500 times, currently around 2 posts a week. Typical posts draw 75 likes and 10 comments, putting engagement at 0.07%.
As a Business account, Ozpurple reaches 122K followers on Instagram across 10,500 published posts.
Ozpurple's 0.07% engagement rate is in the bottom quarter (median: 1.25%) among Business accounts with 100K–1M followers, measured across 1,742 accounts in the InstME index.
Comments arrive at about one per 7 likes, a sign of an unusually discussion-heavy audience.
Lately Ozpurple has been publishing about one post per week.
Estimated sponsored-post value
$430–$790
Based on 122K followers and a 0.07% engagement rate, a single sponsored post by Ozpurple is worth an estimated $430–$790. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in France, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Art
| Metric | Ozpurple | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.25% |
| Average likes | 75 | 2,990 |
| Average comments | 10 | 92 |
| Posts per week | 1.63 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ozpurple | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.97% |
| Average likes | 75 | 2,217 |
| Average comments | 10 | 47 |
| Posts per week | 1.63 | 1.37 |
Median values from 535 accounts in France with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Olivier Zahm is a verified business brand based in France on Instagram, with 122K followers.
Olivier Zahm posts on Instagram as @ozpurple.
Olivier Zahm has 121,985 followers on Instagram (122K) as of Jul 10, 2026.
Olivier Zahm's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.25%) for Business accounts with 100K–1M followers in the InstME index.
Posts by Olivier Zahm average 75 likes and 10 comments.
Olivier Zahm posts about 2 times per week on average.
Olivier Zahm is registered as a business account on Instagram and is verified.
Olivier Zahm is categorized as a business and art account in the InstME index, based on the profile's bio and Instagram category across 10,500 posts.
Olivier Zahm's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
10,500
10
Posts / Week
1.63
Growth Score
1.4 / 100
Follower Ratio
21.4×
Engagement
18.55%
Yes. Olivier Zahm carries the blue verified badge on Instagram.
A sponsored post from Olivier Zahm is estimated at $430 to $790. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
