@
Brand
#1 brand in adventure vans + overland gear. Install centers: CA | CO | AZ | TX | OR owlvans.com | Arizona HQ 📞 (866) 695-8267
Audience
Browse top profilesFollowers
98.8K
Following
1.9K
Total Posts
Engagement & Performance
Engagement Rate
0.24%
Avg Likes
225
Avg Comments
What the numbers say about @owl.outdoors
@owl.outdoors is a Travel account on Instagram with 98.8K followers and 819 published posts.
Compared with 1,184 other Travel accounts with 10K–100K followers in the InstME index, @owl.outdoors's 0.24% engagement rate is in the bottom quarter (median: 1.31%).
The comment-to-like ratio works out to one comment per 23 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 4 posts per week.
@owl.outdoors vs similar accounts
| Metric | @owl.outdoors | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 1.31% |
| Average likes | 225 | 288 |
| Average comments | 10 | 16 |
| Posts per week | 3.98 | 0.42 |
Median values from 1,184 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 11, 2026
How @owl.outdoors's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @owl.outdoors: (225 avg likes + 10 avg comments) ÷ 98,782 followers × 100 ≈ 0.24%.
Frequently asked questions about @owl.outdoors
How many followers does @owl.outdoors have?
@owl.outdoors has 98,782 followers on Instagram (98.8K) as of Jul 11, 2026.
What is @owl.outdoors's engagement rate?
@owl.outdoors's engagement rate is 0.24%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.31%) for Travel accounts with 10K–100K followers in the InstME index.
How many likes does @owl.outdoors average per post?
Posts by @owl.outdoors average 225 likes and 10 comments.
How often does @owl.outdoors post on Instagram?
@owl.outdoors posts about 4 times per week on average.
Is @owl.outdoors a business or creator account?
@owl.outdoors is registered as a business account on Instagram and is verified.
