OVR: Outdoor Vehicle Recreation Magazine We aspire to inspire Vehicle-Based active lifestyle. Available on newsstands in print & digitally.
Outreach This Creator For FreeFollowers
27K
Following
427
Total Posts
Engagement Rate
0.41%
Avg Likes
102
Avg Comments
Reaching 27K followers on Instagram, OVR is a Lifestyle creator. OVR has shared 1,606 posts to date, currently less than one post a week. Posts average 102 likes and 8 comments, an engagement rate of 0.41%.
Ovrmag operates a Lifestyle account on Instagram, pairing 27K followers with 1,606 posts.
Ovrmag records a 0.41% engagement rate, in the bottom quarter (median: 3.25%) for the 1,602 Lifestyle accounts with 10K–100K followers tracked in the InstME index.
The like-to-comment split is roughly 13 to one, indicating an unusually discussion-heavy audience.
In recent weeks Ovrmag has kept to less than one post per week.
Estimated sponsored-post value
$94–$180
Based on 27K followers and a 0.41% engagement rate, a single sponsored post by Ovrmag is worth an estimated $94–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Ovrmag | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 3.25% |
| Average likes | 102 | 875 |
| Average comments | 8 | 33 |
| Posts per week | 0.12 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
OVR is a lifestyle creator on Instagram, with 27K followers.
OVR posts on Instagram as @ovrmag.
OVR has 26,988 followers on Instagram (27K) as of Jul 9, 2026.
OVR's engagement rate is 0.41%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by OVR average 102 likes and 8 comments.
OVR posts less than once a week on average.
OVR is registered as a creator account on Instagram.
OVR is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,606 posts.
A sponsored post from OVR is estimated at $94 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,606
8
Posts / Week
0.12
Growth Score
8.2 / 100
Follower Ratio
63.2×
Engagement
0.98%
