Born in the Elements. Built on the Trail. #outdoorresearch
Followers
508.3K
Following
959
Total Posts
Engagement Rate
0.19%
Avg Likes
923
Avg Comments
Outdoor Research is a verified business account on Instagram, tracked in the InstME index with 508.3K followers. The account has published 4,631 posts, currently around 6 posts a week. Typical posts draw 923 likes and 28 comments, putting engagement at 0.19%.
As a business account, Outdoorresearch reaches 508.3K followers on Instagram across 4,631 published posts.
Outdoorresearch's average post pulls 923 likes and 28 comments, roughly one interaction per 535 followers.
Comments arrive at about one per 34 likes, a sign of a healthy amount of conversation.
Recent posting activity averages about 6 posts per week.
The account follows just 959 others against 508.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,800–$3,300
Based on 508.3K followers and a 0.19% engagement rate, a single sponsored post by Outdoorresearch is worth an estimated $1,800–$3,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Outdoorresearch | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 1.25% |
| Average likes | 923 | 2,985 |
| Average comments | 28 | 73 |
| Posts per week | 6.44 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Outdoor Research is a verified Instagram brand on Instagram, with 508.3K followers.
Outdoor Research posts on Instagram as @outdoorresearch.
Outdoor Research has 508,297 followers on Instagram (508.3K) as of Apr 27, 2026.
Outdoor Research's engagement rate is 0.19%, calculated from average likes and comments per post relative to followers.
Posts by Outdoor Research average 923 likes and 28 comments.
Outdoor Research posts about 6 times per week on average.
Outdoor Research is registered as a business account on Instagram and is verified.
Yes. Outdoor Research carries the blue verified badge on Instagram.
A sponsored post from Outdoor Research is estimated at $1,800 to $3,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,631
28
Posts / Week
6.44
Growth Score
3.8 / 100
Follower Ratio
530.0×
Engagement
0.27%
