Reaching 72.1K followers on Instagram, Emily Backhouse is a verified Parenting creator. Emily Backhouse has shared 1,002 posts to date, currently less than one post a week. Typical posts draw 1,031 likes and 78 comments, putting engagement at 1.54%.
On Instagram, Ourlondonlittlelife runs a Parenting account that has published 1,002 posts and gathered 72.1K followers.
Ourlondonlittlelife has an engagement rate of 1.54%, which is above the median of 1.08% for Parenting accounts with 10K–100K followers, based on 2,913 accounts in the InstME index.
At one comment per 13 likes, the ratio points to an unusually discussion-heavy audience.
In recent weeks Ourlondonlittlelife has kept to less than one post per week.
Ourlondonlittlelife scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$390–$720
Based on 72.1K followers and a 1.54% engagement rate, a single sponsored post by Ourlondonlittlelife is worth an estimated $390–$720. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Ourlondonlittlelife | Cohort median |
|---|---|---|
| Engagement rate | 1.54% | 1.08% |
| Average likes | 1,031 | 275 |
| Average comments | 78 | 15 |
| Posts per week | 0.11 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 9, 2026
Emily Backhouse is a verified parenting creator on Instagram, with 72.1K followers.
Emily Backhouse posts on Instagram as @ourlondonlittlelife.
Emily Backhouse has 72,076 followers on Instagram (72.1K) as of Sep 9, 2026.
Emily Backhouse's engagement rate is 1.54%, calculated from average likes and comments per post relative to followers. That is above the median of 1.08% for Parenting accounts with 10K–100K followers in the InstME index.
Posts by Emily Backhouse average 1,031 likes and 78 comments.
Emily Backhouse posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Emily Backhouse's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Emily | Hugh&Allegra (+Udon) London life | Mum of 2 to be👶🏼 raising our daughter | reality and the laughs✨
Total Posts
1,002
Avg Comments
78
Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Engagement
0.04%
Emily Backhouse is registered as a creator account on Instagram and is verified.
Emily Backhouse is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 1,002 posts.
Yes. Emily Backhouse carries the blue verified badge on Instagram.
A sponsored post from Emily Backhouse is estimated at $390 to $720. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
