Yes always beats no. Phone cases made for every yes. 📸: #OtterBox
Followers
256.5K
Following
271
Total Posts
Engagement Rate
0.06%
Avg Likes
148
Avg Comments
Otterbox is a verified business account. The account has built 256.5K followers on Instagram. To date Otterbox has posted 3,390 times, currently around 6 posts a week. Posts average 148 likes and 7 comments, an engagement rate of 0.06%.
Otterbox is a business account on Instagram with 256.5K followers and 3,390 published posts.
An engagement rate of 0.06% puts Otterbox in the bottom 7% for accounts with 100K–1M followers tracked by InstME.
Roughly one in 21 likes comes with a comment, a healthy amount of conversation.
Otterbox's output runs to about 6 posts per week.
On audience quality, Otterbox lands at 76/100, an estimated 20% of followers read as low-quality or inactive, a solid result.
With 256.5K followers but only 271 accounts followed back, Otterbox shows the ratio of a well-established account.
Estimated sponsored-post value
$900–$1,700
Based on 256.5K followers and a 0.06% engagement rate, a single sponsored post by Otterbox is worth an estimated $900–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Otterbox | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.25% |
| Average likes | 148 | 2,985 |
| Average comments | 7 | 73 |
| Posts per week | 6.42 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Otterbox is a verified Instagram brand on Instagram, with 256.5K followers.
Otterbox has 256,530 followers on Instagram (256.5K) as of Jul 14, 2026.
Otterbox's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers.
Posts by Otterbox average 148 likes and 7 comments.
Otterbox posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 20% of Otterbox's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Otterbox is registered as a business account on Instagram and is verified.
Yes. Otterbox carries the blue verified badge on Instagram.
A sponsored post from Otterbox is estimated at $900 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,390
7
Posts / Week
6.42
Growth Score
1.2 / 100
ER Rank
7th
Engagement
0.13%
