Perfumer crafted. Art inspired. Come sniff us at @target. 🎯
Otherland is a verified Art brand on Instagram, tracked in the InstME index with 83.6K followers. Otherland has shared 1,875 posts to date, currently less than one post a week. Engagement runs at 0.4%, or about 240 likes and 95 comments per post.
Otherlandco is an Art account whose 1,875 posts have grown a following of 83.6K on Instagram.
Benchmarked against 16,888 Art accounts with 10K–100K followers, Otherlandco posts a 0.4% engagement rate that is in the bottom quarter (median: 1.88%).
One comment lands for every 3 likes, which reads as an unusually discussion-heavy audience.
Lately Otherlandco has been publishing less than one post per week.
At 100/100 on audience quality, Otherlandco carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
With 83.6K followers but only 192 accounts followed back, Otherlandco shows the ratio of a well-established account.
Estimated sponsored-post value
$290–$540
Based on 83.6K followers and a 0.4% engagement rate, a single sponsored post by Otherlandco is worth an estimated $290–$540. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Otherlandco | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 1.88% |
| Average likes | 240 | 419 |
| Average comments | 95 | 25 |
| Posts per week | 0.32 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 27, 2026
Otherland is a verified art brand on Instagram, with 83.6K followers.
Otherland posts on Instagram as @otherlandco.
Otherland has 83,552 followers on Instagram (83.6K) as of Sep 27, 2026.
Otherland's engagement rate is 0.4%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers in the InstME index.
Posts by Otherland average 240 likes and 95 comments.
Otherland posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Otherland's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Otherland is registered as a business account on Instagram and is verified.
Otherland is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 1,875 posts.
Total Posts
1,875
Avg Comments
95
More women than men · mostly 18–34
Typical for Art creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
Engagement
5.44%
Jimmie Martin Interior Design, Art & Furniture
@jimmiemartin
Followers
248.1K
Engagement
3.32%
Yes. Otherland carries the blue verified badge on Instagram.
A sponsored post from Otherland is estimated at $290 to $540. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
