@
BrandMagazine
The Angler’s Guide to the Northeast. Text ‘OTW’ to (508) 278-1899
Audience
Browse top profilesFollowers
124.4K
Following
518
Total Posts
Engagement & Performance
Engagement Rate
2.13%
Avg Likes
2,618
Avg Comments
What the numbers say about @onthewatermagazine
With 124.4K followers across 3,019 posts, @onthewatermagazine is one of the Magazine accounts tracked in the InstME index.
On average, @onthewatermagazine's posts earn 2,618 likes and 32 comments, about one interaction per 47 followers.
The comment-to-like ratio works out to one comment per 83 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
The account follows just 518 others against 124.4K followers — a ratio typical of established creators and brands.
@onthewatermagazine vs similar accounts
| Metric | @onthewatermagazine | Cohort median |
|---|---|---|
| Engagement rate | 2.13% | 1.31% |
| Average likes | 2,618 | 3,232 |
| Average comments | 32 | 79 |
| Posts per week | 0.9 | 0.74 |
Median values from 21,238 accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Apr 24, 2026
How @onthewatermagazine's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @onthewatermagazine: (2,618 avg likes + 32 avg comments) ÷ 124,422 followers × 100 ≈ 2.13%.
Frequently asked questions about @onthewatermagazine
How many followers does @onthewatermagazine have?
@onthewatermagazine has 124,422 followers on Instagram (124.4K) as of Apr 24, 2026.
What is @onthewatermagazine's engagement rate?
@onthewatermagazine's engagement rate is 2.13%, calculated from average likes and comments per post relative to followers.
How many likes does @onthewatermagazine average per post?
Posts by @onthewatermagazine average 2,618 likes and 32 comments.
How often does @onthewatermagazine post on Instagram?
@onthewatermagazine posts less than once a week on average.
Is @onthewatermagazine a business or creator account?
@onthewatermagazine is registered as a business account on Instagram and is verified.
