@
Brand
📍Madrid 🌍 Moments in time.
Audience
Browse top profilesFollowers
12.5K
Following
436
Total Posts
Engagement & Performance
Engagement Rate
7.01%
Avg Likes
824
Avg Comments
What the numbers say about @ontheshoots
@ontheshoots is a Parenting account on Instagram with 12.5K followers and 183 published posts.
@ontheshoots has an engagement rate of 7.01%, which is in the top quarter (median: 1.2%) for Parenting accounts with 10K–100K followers, based on 1,174 accounts in the InstME index.
Followers leave about one comment for every 16 likes — an unusually discussion-heavy audience.
@ontheshoots currently publishes less than one post per week.
@ontheshoots vs similar accounts
| Metric | @ontheshoots | Cohort median |
|---|---|---|
| Engagement rate | 7.01% | 1.2% |
| Average likes | 824 | 286 |
| Average comments | 51 | 17 |
| Posts per week | 0.2 | 0.59 |
Median values from 1,174 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 10, 2026
How @ontheshoots's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @ontheshoots: (824 avg likes + 51 avg comments) ÷ 12,488 followers × 100 ≈ 7.01%.
Frequently asked questions about @ontheshoots
How many followers does @ontheshoots have?
@ontheshoots has 12,488 followers on Instagram (12.5K) as of Jul 10, 2026.
What is @ontheshoots's engagement rate?
@ontheshoots's engagement rate is 7.01%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.2%) for Parenting accounts with 10K–100K followers in the InstME index.
How many likes does @ontheshoots average per post?
Posts by @ontheshoots average 824 likes and 51 comments.
How often does @ontheshoots post on Instagram?
@ontheshoots posts less than once a week on average.
Is @ontheshoots a business or creator account?
@ontheshoots is registered as a business account on Instagram.
