Home of the New Year’s Eve Ball and soon to be destination for experiential entertainment and year-round celebrations. A Property
Followers
47.2K
Following
354
Total Posts
Engagement Rate
2.59%
Avg Likes
1,097
Avg Comments
One Times Square is a verified Travel brand. The account has built 47.2K followers on Instagram. Its posts sit across travel and tech. The account has published 581 posts, currently less than one post a week. Posts average 1,097 likes and 126 comments, an engagement rate of 2.59%.
Counting 47.2K followers and 581 posts, Onetimessquarenyc sits in the InstME index as a Travel account.
Compared with 2,887 other Travel accounts with 10K–100K followers in the InstME index, Onetimessquarenyc's 2.59% engagement rate is above the median of 1.02%.
One comment lands for every 9 likes, which reads as an unusually discussion-heavy audience.
Lately Onetimessquarenyc has been publishing less than one post per week.
With 47.2K followers but only 354 accounts followed back, Onetimessquarenyc shows the ratio of a well-established account.
Estimated sponsored-post value
$430–$800
Based on 47.2K followers and a 2.59% engagement rate, a single sponsored post by Onetimessquarenyc is worth an estimated $430–$800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Tech
| Metric | Onetimessquarenyc | Cohort median |
|---|---|---|
| Engagement rate | 2.59% | 1.02% |
| Average likes | 1,097 | 250 |
| Average comments | 126 | 14 |
| Posts per week | 0.84 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
One Times Square is a verified travel brand on Instagram, with 47.2K followers.
One Times Square posts on Instagram as @onetimessquarenyc.
One Times Square has 47,229 followers on Instagram (47.2K) as of Jul 15, 2026.
One Times Square's engagement rate is 2.59%, calculated from average likes and comments per post relative to followers. That is above the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by One Times Square average 1,097 likes and 126 comments.
One Times Square posts less than once a week on average.
One Times Square is registered as a business account on Instagram and is verified.
One Times Square is categorized as a travel and tech account in the InstME index, based on the profile's bio and Instagram category across 581 posts.
Yes. One Times Square carries the blue verified badge on Instagram.
581
126
Posts / Week
0.84
Growth Score
51.8 / 100
Follower Ratio
133.4×
Engagement
0.23%
A sponsored post from One Times Square is estimated at $430 to $800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
