Footwear for the Island lifestyle. Everybody, no matter where they are, can live Aloha.
Outreach This Creator For FreeFollowers
376.4K
Following
2K
Total Posts
Engagement Rate
0.52%
Avg Likes
1,915
Avg Comments
Olukai is a verified Lifestyle brand on Instagram based in United Kingdom, tracked in the InstME index with 376.4K followers. Olukai has shared 5,637 posts to date, currently around 4 posts a week. Posts average 1,915 likes and 24 comments, an engagement rate of 0.52%.
As a Lifestyle account, Olukai reaches 376.4K followers on Instagram across 5,637 published posts.
Among 826 Lifestyle accounts with 100K–1M followers in the InstME index, Olukai's 0.52% engagement rate comes in in the bottom quarter (median: 2.99%).
Comments arrive at about one per 79 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Olukai sits at about 4 posts per week.
On audience quality, Olukai lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
The account follows just 1,974 others against 376.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,300–$2,400
Based on 376.4K followers and a 0.52% engagement rate, a single sponsored post by Olukai is worth an estimated $1,300–$2,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Olukai | Cohort median |
|---|---|---|
| Engagement rate | 0.52% | 2.99% |
| Average likes | 1,915 | 7,188 |
| Average comments | 24 | 111 |
| Posts per week | 4.01 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Olukai | Cohort median |
|---|---|---|
| Engagement rate | 0.52% | 0.72% |
| Average likes | 1,915 | 1,651 |
| Average comments | 24 | 45 |
| Posts per week | 4.01 | 0.84 |
Median values from 1,094 accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Olukai is a verified lifestyle brand based in United Kingdom on Instagram, with 376.4K followers.
Olukai has 376,407 followers on Instagram (376.4K) as of Jul 15, 2026.
Olukai's engagement rate is 0.52%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Olukai average 1,915 likes and 24 comments.
Olukai posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Olukai's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Olukai is registered as a business account on Instagram and is verified.
Olukai is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 5,637 posts.
Olukai's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
5,637
24
Posts / Week
4.01
Growth Score
10.4 / 100
ER Rank
34th
Predominantly women · mostly 18–34
Typical for Lifestyle creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
0.84%
Yes. Olukai carries the blue verified badge on Instagram.
A sponsored post from Olukai is estimated at $1,300 to $2,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
