Official Instagram account of the legendary Misfits. In Horror Business since 1977. Also visit our label
Followers
398K
Following
5
Total Posts
Engagement Rate
2.37%
Avg Likes
9,372
Avg Comments
On Instagram, The Misfits is a verified Business creator with an audience of 398K. The Misfits has shared 250 posts to date, currently less than one post a week. Typical posts draw 9,372 likes and 72 comments, putting engagement at 2.37%.
With 398K followers across 250 posts, Officialmisfits is one of the Business accounts tracked in the InstME index.
Officialmisfits records a 2.37% engagement rate, above the median of 1.25% for the 1,742 Business accounts with 100K–1M followers tracked in the InstME index.
At one comment per 129 likes, the ratio points to an audience that mostly engages through likes.
Officialmisfits currently publishes less than one post per week.
Officialmisfits keeps its following list short (5) relative to 398K followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,300–$6,100
Based on 398K followers and a 2.37% engagement rate, a single sponsored post by Officialmisfits is worth an estimated $3,300–$6,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Officialmisfits | Cohort median |
|---|---|---|
| Engagement rate | 2.37% | 1.25% |
| Average likes | 9,372 | 2,990 |
| Average comments | 72 | 92 |
| Posts per week | 0.49 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The Misfits is a verified business creator on Instagram, with 398K followers.
The Misfits posts on Instagram as @officialmisfits.
The Misfits has 397,997 followers on Instagram (398K) as of Jul 16, 2026.
The Misfits's engagement rate is 2.37%, calculated from average likes and comments per post relative to followers. That is above the median of 1.25% for Business accounts with 100K–1M followers in the InstME index.
Posts by The Misfits average 9,372 likes and 72 comments.
The Misfits posts less than once a week on average.
The Misfits is registered as a creator account on Instagram and is verified.
The Misfits is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 250 posts.
Yes. The Misfits carries the blue verified badge on Instagram.
250
72
Posts / Week
0.49
Growth Score
47.4 / 100
Follower Ratio
79599.4×
Engagement
1.18%
A sponsored post from The Misfits is estimated at $3,300 to $6,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
