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Outreach This Creator For FreeFollowers
63K
Following
471
Total Posts
Engagement Rate
0.24%
Avg Likes
145
Avg Comments
Reaching 63K followers on Instagram, O, The Observer Magazine is a Fashion brand based in United States. The account has published 1,208 posts, currently around 11 posts a week. Engagement runs at 0.24%, or about 145 likes and 3 comments per post.
With 63K followers across 1,208 posts, Obsmagazine is one of the Fashion accounts tracked in the InstME index.
Against 7,395 Fashion accounts with 10K–100K followers in the InstME index, Obsmagazine's 0.24% engagement rate lands in the bottom quarter (median: 1.09%).
At one comment per 51 likes, the ratio points to a healthy amount of conversation.
Obsmagazine keeps a posting cadence of about 11 posts per week, more than one per day.
InstME's audience-quality checks score Obsmagazine at 82/100, with an estimated 15% low-quality or inactive followers, a strong signal of genuine reach.
Obsmagazine keeps its following list short (471) relative to 63K followers, as established creators and brands tend to.
Estimated sponsored-post value
$220–$410
Based on 63K followers and a 0.24% engagement rate, a single sponsored post by Obsmagazine is worth an estimated $220–$410. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Obsmagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 1.09% |
| Average likes | 145 | 243 |
| Average comments | 3 | 19 |
| Posts per week | 10.9 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Obsmagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 0.83% |
| Average likes | 145 | 150 |
| Average comments | 3 | 13 |
| Posts per week | 10.9 | 0.47 |
Median values from 1,120 Fashion accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Aug 10, 2026
O, The Observer Magazine is a fashion brand based in United States on Instagram, with 63K followers.
O, The Observer Magazine posts on Instagram as @obsmagazine.
O, The Observer Magazine has 62,967 followers on Instagram (63K) as of Aug 10, 2026.
O, The Observer Magazine's engagement rate is 0.24%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by O, The Observer Magazine average 145 likes and 3 comments.
O, The Observer Magazine posts about 11 times per week on average.
InstME's audience-quality analysis estimates about 15% of O, The Observer Magazine's followers are low-quality or inactive, giving an audience-quality score of 82/100.
O, The Observer Magazine is registered as a business account on Instagram.
1,208
3
Posts / Week
10.9
Growth Score
4.8 / 100
ER Rank
49th
Predominantly women · mostly 18–34
Typical for Fashion creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Engagement
0.14%
O, The Observer Magazine is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 1,208 posts.
O, The Observer Magazine's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from O, The Observer Magazine is estimated at $220 to $410. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
