@nyxcosmetics_benelux
Explore Cosmetics BrandsFollowers
106.2K
Following
453
Total Posts
Engagement Rate
0.06%
Avg Likes
59
Avg Comments
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ is a verified Beauty brand. The account has built 106.2K followers on Instagram. Content spans beauty and art. To date NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ has posted 336 times, currently around 18 posts a week. Typical posts draw 59 likes and 5 comments, putting engagement at 0.06%.
Nyxcosmetics_benelux is a Beauty account whose 336 posts have grown a following of 106.2K on Instagram.
Benchmarked against 1,553 Beauty accounts with 100Kโ1M followers, Nyxcosmetics_benelux posts a 0.06% engagement rate that is in the bottom quarter (median: 0.47%).
Followers weigh in with a comment about every 11 likes, an unusually discussion-heavy audience.
Video content from Nyxcosmetics_benelux draws about 451.9 views.
Posting frequency for Nyxcosmetics_benelux sits at about 18 posts per week, more than one per day.
With 106.2K followers but only 453 accounts followed back, Nyxcosmetics_benelux shows the ratio of a well-established account.
Estimated sponsored-post value
$370โ$690
Based on 106.2K followers and a 0.06% engagement rate, a single sponsored post by Nyxcosmetics_benelux is worth an estimated $370โ$690. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women ยท mostly 18โ34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
| Metric | Nyxcosmetics_benelux | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.47% |
| Average likes | 59 | 1,059 |
| Average comments | 5 | 46 |
| Posts per week | 18 | 1.04 |
Median values from 1,553 Beauty accounts with 100Kโ1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 6, 2026
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ is a verified beauty brand on Instagram, with 106.2K followers.
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ posts on Instagram as @nyxcosmetics_benelux.
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ has 106,236 followers on Instagram (106.2K) as of Apr 6, 2026.
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.47%) for Beauty accounts with 100Kโ1M followers in the InstME index.
Posts by NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ average 59 likes and 5 comments.
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ posts about 18 times per week on average.
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ is registered as a business account on Instagram and is verified.
336
5
Avg Views
452
Posts / Week
18
Growth Score
1.2 / 100
Engagement
1.66%
NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 336 posts.
Yes. NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ carries the blue verified badge on Instagram.
A sponsored post from NYX Professional Makeup Benelux ๐ง๐ช๐ณ๐ฑ๐ฑ๐บ is estimated at $370 to $690. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
