The official account for the New York State Department of Labor, helping build businesses and careers.
Outreach This Creator For FreeReaching 18.5K followers on Instagram, NYS Department of Labor is a verified Instagram creator based in United States. The account has published 1,577 posts, currently around 7 posts a week. Engagement runs at 0.11%, or about 20 likes and 1 comments per post.
Nyslabor's Instagram presence spans 1,577 posts and 18.5K followers, profiling it as a creator account.
Posts by Nyslabor tend to gather 20 likes and 1 comments, about one interaction per 884 followers.
On average, Nyslabor's video content earns 711 views.
Nyslabor currently publishes about 7 posts per week.
Nyslabor follows only 102 accounts while being followed by 18.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$65–$120
Based on 18.5K followers and a 0.11% engagement rate, a single sponsored post by Nyslabor is worth an estimated $65–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Nyslabor | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.45% |
| Average likes | 20 | 339 |
| Average comments | 1 | 18 |
| Posts per week | 6.58 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nyslabor | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.9% |
| Average likes | 20 | 193 |
| Average comments | 1 | 10 |
| Posts per week | 6.58 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
NYS Department of Labor is a verified Instagram creator based in United States on Instagram, with 18.5K followers.
NYS Department of Labor posts on Instagram as @nyslabor.
NYS Department of Labor has 18,483 followers on Instagram (18.5K) as of Jul 15, 2026.
NYS Department of Labor's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers.
Posts by NYS Department of Labor average 20 likes and 1 comments.
NYS Department of Labor posts about 7 times per week on average.
NYS Department of Labor is registered as a creator account on Instagram and is verified.
NYS Department of Labor's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
1
Engagement
0.23%
Yes. NYS Department of Labor carries the blue verified badge on Instagram.
A sponsored post from NYS Department of Labor is estimated at $65 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
