NYRP is a 30-year-old environmental justice nonprofit stewarding parks, gardens, and open space throughout NYC 🌱
New York Restoration Project runs a verified Nonprofit organization brand account based in United States with 75.9K followers on Instagram. The account has published 2,818 posts, currently around 4 posts a week. Engagement runs at 0.84%, or about 630 likes and 10 comments per post.
Nyrp has built an audience of 75.9K followers on Instagram over 2,818 posts as a Nonprofit organization account.
Nyrp's average post pulls 630 likes and 10 comments, roughly one interaction per 118 followers.
Roughly one in 60 likes comes with a comment, an audience that mostly engages through likes.
Recent posting activity averages about 4 posts per week.
Estimated sponsored-post value
$270–$490
Based on 75.9K followers and a 0.84% engagement rate, a single sponsored post by Nyrp is worth an estimated $270–$490. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Nonprofit organization
| Metric | Nyrp | Cohort median |
|---|---|---|
| Engagement rate | 0.84% | 1.45% |
| Average likes | 630 | 339 |
| Average comments | 10 | 18 |
| Posts per week | 3.65 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nyrp | Cohort median |
|---|---|---|
| Engagement rate | 0.84% | 0.9% |
| Average likes | 630 | 193 |
| Average comments | 10 | 10 |
| Posts per week | 3.65 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
New York Restoration Project is a verified nonprofit organization brand based in United States on Instagram, with 75.9K followers.
New York Restoration Project posts on Instagram as @nyrp.
New York Restoration Project has 75,852 followers on Instagram (75.9K) as of Jul 9, 2026.
New York Restoration Project's engagement rate is 0.84%, calculated from average likes and comments per post relative to followers.
Posts by New York Restoration Project average 630 likes and 10 comments.
New York Restoration Project posts about 4 times per week on average.
New York Restoration Project is registered as a business account on Instagram and is verified.
New York Restoration Project is categorized as a nonprofit organization account in the InstME index, based on the profile's bio and Instagram category across 2,818 posts.
Total Posts
2,818
Avg Comments
10
Engagement
1.13%
New York Restoration Project's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. New York Restoration Project carries the blue verified badge on Instagram.
A sponsored post from New York Restoration Project is estimated at $270 to $490. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
