NYC New York is a Journalist brand on Instagram, tracked in the InstME index with 6.2K followers. To date NYC New York has posted 74 times, currently less than one post a week. Posts average 603 likes and 15 comments, an engagement rate of 9.93%.
As a Journalist account, Nycgrammer reaches 6.2K followers on Instagram across 74 published posts.
Benchmarked against accounts with 1K–10K followers, the 9.93% engagement rate Nycgrammer posts is in the top 28%.
One comment lands for every 40 likes, which reads as a healthy amount of conversation.
Recent posting activity averages less than one post per week.
Nycgrammer's audience-quality score is 94/100, with 5% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$87–$160
Based on 6.2K followers and a 9.93% engagement rate, a single sponsored post by Nycgrammer is worth an estimated $87–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Journalist
| Metric | Nycgrammer | Cohort median |
|---|---|---|
| Engagement rate | 9.93% | 5.05% |
| Average likes | 603 | 127 |
| Average comments | 15 | 12 |
| Posts per week | 0.38 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
NYC New York is a journalist brand on Instagram, with 6.2K followers.
NYC New York posts on Instagram as @nycgrammer.
NYC New York has 6,226 followers on Instagram (6.2K) as of Jul 10, 2026.
NYC New York's engagement rate is 9.93%, calculated from average likes and comments per post relative to followers.
Posts by NYC New York average 603 likes and 15 comments.
NYC New York posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of NYC New York's followers are low-quality or inactive, giving an audience-quality score of 94/100.
NYC New York is registered as a business account on Instagram.
NYC New York is categorized as a journalist account in the InstME index, based on the profile's bio and Instagram category across 74 posts.
Total Posts
74
Avg Comments
15
Engagement
0.4%
A sponsored post from NYC New York is estimated at $87 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
