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Outreach This Creator For FreeOn Instagram, Home of Cool Families is a Parenting brand based in Germany with an audience of 24.8K. Its posts sit across parenting and home & diy. The account has published 459 posts, currently around 6 posts a week. Typical posts draw 108 likes and 13 comments, putting engagement at 0.49%.
Nuaathelabel shows up in the InstME index as a Parenting account, 24.8K followers, 459 posts.
Nuaathelabel has an engagement rate of 0.49%, which is below the median of 1.08% for Parenting accounts with 10K–100K followers, based on 2,913 accounts in the InstME index.
The like-to-comment split is roughly 9 to one, indicating an unusually discussion-heavy audience.
Nuaathelabel currently publishes about 6 posts per week.
Estimated sponsored-post value
$87–$160
Based on 24.8K followers and a 0.49% engagement rate, a single sponsored post by Nuaathelabel is worth an estimated $87–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators in Germany, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Secondary: Home & DIY
| Metric | Nuaathelabel | Cohort median |
|---|---|---|
| Engagement rate | 0.49% | 1.08% |
| Average likes | 108 | 275 |
| Average comments | 13 | 15 |
| Posts per week | 5.53 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nuaathelabel | Cohort median |
|---|---|---|
| Engagement rate | 0.49% | 1.59% |
| Average likes | 108 | 382 |
| Average comments | 13 | 17 |
| Posts per week | 5.53 | 0.74 |
Median values from 1,011 accounts in Germany with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 20, 2026
Home of Cool Families is a parenting brand based in Germany on Instagram, with 24.8K followers.
Home of Cool Families posts on Instagram as @nuaathelabel.
Home of Cool Families has 24,840 followers on Instagram (24.8K) as of Sep 20, 2026.
Home of Cool Families's engagement rate is 0.49%, calculated from average likes and comments per post relative to followers. That is below the median of 1.08% for Parenting accounts with 10K–100K followers in the InstME index.
Posts by Home of Cool Families average 108 likes and 13 comments.
Home of Cool Families posts about 6 times per week on average.
Home of Cool Families is registered as a business account on Instagram.
Total Posts
459
Avg Comments
13
Engagement
0.56%
Home of Cool Families is categorized as a parenting and home & diy account in the InstME index, based on the profile's bio and Instagram category across 459 posts.
Home of Cool Families's profile places the account in Germany. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Home of Cool Families is estimated at $87 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
