Official Instagram of the Westpac NSW Blues Men's team, competing in the Ampol State of Origin series.
Outreach This Creator For FreeFollowers
556K
Following
468
Total Posts
Engagement Rate
7.06%
Avg Likes
38,486
Avg Comments
NSW Blues runs a verified Sports team brand account with 556K followers on Instagram. The account has published 5,562 posts, currently around 84 posts a week. Posts average 38,486 likes and 754 comments, an engagement rate of 7.06%.
Counting 556K followers and 5,562 posts, Nswblues sits in the InstME index as a Sports team account.
Each post from Nswblues averages 38,486 likes and 754 comments, or about one interaction per 14 followers.
Comments arrive at about one per 51 likes, a sign of a healthy amount of conversation.
Recent posting activity averages about 84 posts per week, more than one per day.
With 556K followers but only 468 accounts followed back, Nswblues shows the ratio of a well-established account.
Estimated sponsored-post value
$7,800–$14,000
Based on 556K followers and a 7.06% engagement rate, a single sponsored post by Nswblues is worth an estimated $7,800–$14,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Sports team
| Metric | Nswblues | Cohort median |
|---|---|---|
| Engagement rate | 7.06% | 1.25% |
| Average likes | 38,486 | 2,985 |
| Average comments | 754 | 73 |
| Posts per week | 84 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
NSW Blues is a verified sports team brand on Instagram, with 556K followers.
NSW Blues posts on Instagram as @nswblues.
NSW Blues has 555,995 followers on Instagram (556K) as of Jul 9, 2026.
NSW Blues's engagement rate is 7.06%, calculated from average likes and comments per post relative to followers.
Posts by NSW Blues average 38,486 likes and 754 comments.
NSW Blues posts about 84 times per week on average.
NSW Blues is registered as a business account on Instagram and is verified.
NSW Blues is categorized as a sports team account in the InstME index, based on the profile's bio and Instagram category across 5,562 posts.
Yes. NSW Blues carries the blue verified badge on Instagram.
A sponsored post from NSW Blues is estimated at $7,800 to $14,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
5,562
754
Posts / Week
84
Growth Score
100 / 100
Follower Ratio
1188.0×
Engagement
0.54%
