« Gathering souls, Blending sounds » Records, Management, Parties & family @ Club Nowadays ~ Musique de Fête 🦚 Listen, buy vinyls, events, vidéos👇
Followers
13.4K
Following
4.2K
Total Posts
Engagement Rate
0.92%
Avg Likes
103
Avg Comments
On Instagram, NOWADAYS RECORDS - NWDS is a verified Music brand with an audience of 13.4K. Its posts sit across music and art. The account has published 1,827 posts, currently around 2 posts a week. Typical posts draw 103 likes and 20 comments, putting engagement at 0.92%.
Tracked in the InstME index, Nowadaysrecords is a Music account with 13.4K followers and a back catalogue of 1,827 posts.
Against 17,051 Music accounts with 10K–100K followers in the InstME index, Nowadaysrecords's 0.92% engagement rate lands in the bottom quarter (median: 2.47%).
The audience comments once per 5 likes on average, an unusually discussion-heavy audience.
Nowadaysrecords keeps a posting cadence of about 2 posts per week.
Estimated sponsored-post value
$47–$87
Based on 13.4K followers and a 0.92% engagement rate, a single sponsored post by Nowadaysrecords is worth an estimated $47–$87. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
| Metric | Nowadaysrecords | Cohort median |
|---|---|---|
| Engagement rate | 0.92% | 2.47% |
| Average likes | 103 | 535 |
| Average comments | 20 | 35 |
| Posts per week | 2.4 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
NOWADAYS RECORDS - NWDS is a verified music brand on Instagram, with 13.4K followers.
NOWADAYS RECORDS - NWDS posts on Instagram as @nowadaysrecords.
NOWADAYS RECORDS - NWDS has 13,419 followers on Instagram (13.4K) as of Jul 16, 2026.
NOWADAYS RECORDS - NWDS's engagement rate is 0.92%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by NOWADAYS RECORDS - NWDS average 103 likes and 20 comments.
NOWADAYS RECORDS - NWDS posts about 2 times per week on average.
NOWADAYS RECORDS - NWDS is registered as a business account on Instagram and is verified.
NOWADAYS RECORDS - NWDS is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 1,827 posts.
1,827
20
Posts / Week
2.4
Growth Score
18.4 / 100
Follower Ratio
3.2×
40.1K
Engagement
0.25%
Yes. NOWADAYS RECORDS - NWDS carries the blue verified badge on Instagram.
A sponsored post from NOWADAYS RECORDS - NWDS is estimated at $47 to $87. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.