A cozy home made simple🌿 Check out our website👇
Outreach This Creator For FreeNovilla runs a Home & DIY creator account with 12.6K followers on Instagram. Novilla has shared 689 posts to date, currently around 1 post a week. Typical posts draw 503 likes and 50 comments, putting engagement at 4.39%.
As a Home & DIY account, Novilla_home reaches 12.6K followers on Instagram across 689 published posts.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Novilla_home's 4.39% engagement rate comes in in the top quarter (median: 0.75%).
Comments arrive at about one per 10 likes, a sign of an unusually discussion-heavy audience.
Video content averages 67.8K views, 5.4× the follower count, a sign posts regularly travel beyond the existing audience.
Posting frequency for Novilla_home sits at about one post per week.
Estimated sponsored-post value
$180–$330
Based on 12.6K followers and a 4.39% engagement rate, a single sponsored post by Novilla_home is worth an estimated $180–$330. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Novilla_home | Cohort median |
|---|---|---|
| Engagement rate | 4.39% | 0.75% |
| Average likes | 503 | 200 |
| Average comments | 50 | 9 |
| Posts per week | 1.01 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Novilla is a home & diy creator on Instagram, with 12.6K followers.
Novilla posts on Instagram as @novilla_home.
Novilla has 12,584 followers on Instagram (12.6K) as of Jul 16, 2026.
Novilla's engagement rate is 4.39%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Novilla average 503 likes and 50 comments.
Novilla posts about 1 time per week on average.
Novilla is registered as a creator account on Instagram.
Novilla is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 689 posts.
A sponsored post from Novilla is estimated at $180 to $330. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
50
Engagement
0.03%
