Restaurant-Grade Essentials For Serious Home Cooks. By As seen in Shop The Chef’s Knife 👇
Followers
63.7K
Following
138
Total Posts
Engagement Rate
100%
Avg Likes
112,926
Avg Comments
On Instagram, Notorious Cookware is a verified Food brand based in United States with an audience of 63.7K. The account posts mainly around food and home & diy topics. To date Notorious Cookware has posted 166 times, currently less than one post a week. Posts average 112,926 likes and 572 comments, an engagement rate of 100%.
Tracked in the InstME index, Notorious_cookware is a Food account with 63.7K followers and a back catalogue of 166 posts.
Notorious_cookware records a 100% engagement rate, in the top quarter (median: 0.75%) for the 7,981 Food accounts with 10K–100K followers tracked in the InstME index.
Followers leave about one comment for every 198 likes, an audience that mostly engages through likes.
Notorious_cookware currently publishes less than one post per week.
Notorious_cookware keeps its following list short (138) relative to 63.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$890–$1,700
Based on 63.7K followers and a 100% engagement rate, a single sponsored post by Notorious_cookware is worth an estimated $890–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Home & DIY
| Metric | Notorious_cookware | Cohort median |
|---|---|---|
| Engagement rate | 100% | 0.75% |
| Average likes | 112,926 | 177 |
| Average comments | 572 | 10 |
| Posts per week | 0.32 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Notorious_cookware | Cohort median |
|---|---|---|
| Engagement rate | 100% | 0.68% |
| Average likes | 112,926 | 140 |
| Average comments | 572 | 8 |
| Posts per week | 0.32 | 0.86 |
Median values from 2,477 Food accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Notorious Cookware is a verified food brand based in United States on Instagram, with 63.7K followers.
Notorious Cookware posts on Instagram as @notorious_cookware.
Notorious Cookware has 63,663 followers on Instagram (63.7K) as of Jul 16, 2026.
Notorious Cookware's engagement rate is 100%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Notorious Cookware average 112,926 likes and 572 comments.
Notorious Cookware posts less than once a week on average.
Notorious Cookware is registered as a business account on Instagram and is verified.
Notorious Cookware is categorized as a food and home & diy account in the InstME index, based on the profile's bio and Instagram category across 166 posts.
166
572
Posts / Week
0.32
Growth Score
100 / 100
Follower Ratio
461.3×
Engagement
10.59%
Culinary Institute of America
@theculinaryinstituteofamerica
Followers
181.9K
Engagement
0.91%
Notorious Cookware's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Notorious Cookware carries the blue verified badge on Instagram.
A sponsored post from Notorious Cookware is estimated at $890 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
