by @youknow_clothing Sometimes, less is more SS26 | Now live
NOTHING is a verified business account based in United Kingdom, with 10.8K followers on Instagram. To date NOTHING has posted 35 times, currently less than one post a week. Typical posts draw 70 likes and 4 comments, putting engagement at 0.69%.
On Instagram, Nothingbyyouknow runs a business account that has published 35 posts and gathered 10.8K followers.
Nothingbyyouknow's engagement rate of 0.69% places it in the bottom 27% within the 10K–100K followers cohort tracked by InstME.
The audience comments once per 19 likes on average, an unusually discussion-heavy audience.
Over recent weeks, Nothingbyyouknow has published less than one post per week.
InstME's audience-quality checks score Nothingbyyouknow at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Nothingbyyouknow follows only 8 accounts while being followed by 10.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$38–$70
Based on 10.8K followers and a 0.69% engagement rate, a single sponsored post by Nothingbyyouknow is worth an estimated $38–$70. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Nothingbyyouknow | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 1.45% |
| Average likes | 70 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 0.36 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nothingbyyouknow | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 0.84% |
| Average likes | 70 | 203 |
| Average comments | 4 | 11 |
| Posts per week | 0.36 | 0.74 |
Median values from 4,170 accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
NOTHING is a verified Instagram brand based in United Kingdom on Instagram, with 10.8K followers.
NOTHING posts on Instagram as @nothingbyyouknow.
NOTHING has 10,781 followers on Instagram (10.8K) as of Jul 16, 2026.
NOTHING's engagement rate is 0.69%, calculated from average likes and comments per post relative to followers.
Posts by NOTHING average 70 likes and 4 comments.
NOTHING posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of NOTHING's followers are low-quality or inactive, giving an audience-quality score of 100/100.
NOTHING is registered as a business account on Instagram and is verified.
NOTHING's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
35
Avg Comments
4
Engagement
1.29%
Yes. NOTHING carries the blue verified badge on Instagram.
A sponsored post from NOTHING is estimated at $38 to $70. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.