Uplifting Trans+ Lives ✨ FREE fitness & self defence across the UK💪 Online, IRL events & community support! Good Trans+ News Charity no. 1193381
Followers
67.2K
Following
2.2K
Total Posts
Engagement Rate
1.16%
Avg Likes
760
Avg Comments
Not A Phase runs a verified Fitness brand account based in United Kingdom with 67.2K followers on Instagram. Not A Phase has shared 1,423 posts to date, currently around 14 posts a week. Typical posts draw 760 likes and 17 comments, putting engagement at 1.16%.
Counting 67.2K followers and 1,423 posts, Notaphaseorg sits in the InstME index as a Fitness account.
Benchmarked against 6,024 Fitness accounts with 10K–100K followers, Notaphaseorg posts a 1.16% engagement rate that is below the median of 2.04%.
One comment lands for every 45 likes, which reads as a healthy amount of conversation.
Notaphaseorg maintains a rhythm of about 14 posts per week, more than one per day.
Estimated sponsored-post value
$270–$510
Based on 67.2K followers and a 1.16% engagement rate, a single sponsored post by Notaphaseorg is worth an estimated $270–$510. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
| Metric | Notaphaseorg | Cohort median |
|---|---|---|
| Engagement rate | 1.16% | 2.04% |
| Average likes | 760 | 523 |
| Average comments | 17 | 23 |
| Posts per week | 13.94 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Notaphaseorg | Cohort median |
|---|---|---|
| Engagement rate | 1.16% | 1.05% |
| Average likes | 760 | 243 |
| Average comments | 17 | 12 |
| Posts per week | 13.94 | 0.36 |
Median values from 158 Fitness accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Not A Phase is a verified fitness brand based in United Kingdom on Instagram, with 67.2K followers.
Not A Phase posts on Instagram as @notaphaseorg.
Not A Phase has 67,188 followers on Instagram (67.2K) as of Jul 13, 2026.
Not A Phase's engagement rate is 1.16%, calculated from average likes and comments per post relative to followers. That is below the median of 2.04% for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Not A Phase average 760 likes and 17 comments.
Not A Phase posts about 14 times per week on average.
Not A Phase is registered as a business account on Instagram and is verified.
Not A Phase is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 1,423 posts.
Not A Phase's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,423
17
Posts / Week
13.94
Growth Score
23.2 / 100
Follower Ratio
30.5×
Engagement
96.74%
Yes. Not A Phase carries the blue verified badge on Instagram.
A sponsored post from Not A Phase is estimated at $270 to $510. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
