Danish lighting design for everyday living ✨ Since 1977 Share your light with #nordlux Discover what’s new ⬇️
Outreach This Creator For FreeReaching 51.9K followers on Instagram, Nordlux is a Home & DIY brand based in Denmark. To date Nordlux has posted 2,774 times, currently around 2 posts a week. Engagement runs at 0.11%, or about 55 likes and 1 comments per post.
With 51.9K followers across 2,774 posts, Nordlux is one of the Home & DIY accounts tracked in the InstME index.
Nordlux records a 0.11% engagement rate, in the bottom quarter (median: 0.75%) for the 1,345 Home & DIY accounts with 10K–100K followers tracked in the InstME index.
At one comment per 82 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Nordlux has published about one post per week.
Estimated sponsored-post value
$180–$340
Based on 51.9K followers and a 0.11% engagement rate, a single sponsored post by Nordlux is worth an estimated $180–$340. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in Denmark, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Nordlux | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.75% |
| Average likes | 55 | 200 |
| Average comments | 1 | 9 |
| Posts per week | 1.98 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nordlux | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.99% |
| Average likes | 55 | 270 |
| Average comments | 1 | 9 |
| Posts per week | 1.98 | 0.89 |
Median values from 107 accounts in Denmark with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 24, 2026
Nordlux is a home & diy brand based in Denmark on Instagram, with 51.9K followers.
Nordlux has 51,898 followers on Instagram (51.9K) as of Sep 24, 2026.
Nordlux's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Nordlux average 55 likes and 1 comments.
Nordlux posts about 2 times per week on average.
Nordlux is registered as a business account on Instagram.
Nordlux is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,774 posts.
Nordlux's profile places the account in Denmark. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Nordlux is estimated at $180 to $340. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
2,774
Avg Comments
1
Engagement
0.48%
