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Outreach This Creator For FreeFollowers
29.7K
Following
155
Total Posts
Engagement Rate
0.01%
Avg Likes
3
Avg Comments
NON STANDARD runs a Home & DIY brand account based in Spain with 29.7K followers on Instagram. To date NON STANDARD has posted 557 times, currently around 3 posts a week. Engagement runs at 0.01%, or about 3 likes and 1 comments per post.
The Home & DIY account Nonstandard___ has posted 557 times on Instagram and drawn 29.7K followers.
Nonstandard___'s 0.01% engagement rate is in the bottom quarter (median: 0.75%) among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
Nonstandard___ maintains a rhythm of about 3 posts per week.
The account follows just 155 others against 29.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$100–$190
Based on 29.7K followers and a 0.01% engagement rate, a single sponsored post by Nonstandard___ is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in Spain, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Nonstandard___ | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 0.75% |
| Average likes | 3 | 200 |
| Average comments | 1 | 9 |
| Posts per week | 2.53 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nonstandard___ | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 1.31% |
| Average likes | 3 | 305 |
| Average comments | 1 | 16 |
| Posts per week | 2.53 | 0.79 |
Median values from 1,042 accounts in Spain with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
NON STANDARD is a home & diy brand based in Spain on Instagram, with 29.7K followers.
NON STANDARD posts on Instagram as @nonstandard___.
NON STANDARD has 29,714 followers on Instagram (29.7K) as of Jul 16, 2026.
NON STANDARD's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by NON STANDARD average 3 likes and 1 comments.
NON STANDARD posts about 3 times per week on average.
NON STANDARD is registered as a business account on Instagram.
NON STANDARD is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 557 posts.
NON STANDARD's profile places the account in Spain. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
557
1
Posts / Week
2.53
Growth Score
0.2 / 100
Follower Ratio
191.7×
Engagement
0.7%
A sponsored post from NON STANDARD is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
