Crafting unique Italian style independently since 2014. We love what we do.
Outreach This Creator For FreeFollowers
1.2M
Following
44
Total Posts
Engagement Rate
0.04%
Avg Likes
433
Avg Comments
Nohow is a verified Fashion brand based in Italy. The account has built 1.2M followers on Instagram. Its posts sit across fashion and art. Nohow has shared 21,119 posts to date, currently around 7 posts a week. Typical posts draw 433 likes and 15 comments, putting engagement at 0.04%.
Counting 1.2M followers and 21,119 posts, Nohow sits in the InstME index as a Fashion account.
Benchmarked against 424 Fashion accounts with over 1M followers, Nohow posts a 0.04% engagement rate that is in the bottom quarter (median: 0.52%).
Comments arrive at about one per 28 likes, a sign of a healthy amount of conversation.
Video content from Nohow draws about 4.7K views.
Posting frequency for Nohow sits at about 7 posts per week, more than one per day.
Nohow comes in at 88/100 for audience quality, with 10% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 1.2M followers but only 44 accounts followed back, Nohow shows the ratio of a well-established account.
Estimated sponsored-post value
$4,200–$7,800
Based on 1.2M followers and a 0.04% engagement rate, a single sponsored post by Nohow is worth an estimated $4,200–$7,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Nohow | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.52% |
| Average likes | 433 | 9,959 |
| Average comments | 15 | 187 |
| Posts per week | 7.04 | 1.86 |
Median values from 424 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nohow | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.54% |
| Average likes | 433 | 15,578 |
| Average comments | 15 | 204 |
| Posts per week | 7.04 | 1.3 |
Median values from 97 accounts in Italy with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 29, 2026
Nohow is a verified fashion brand based in Italy on Instagram, with 1.2M followers.
Nohow has 1,199,951 followers on Instagram (1.2M) as of Mar 29, 2026.
Nohow's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.52%) for Fashion accounts with over 1M followers in the InstME index.
Posts by Nohow average 433 likes and 15 comments.
Nohow posts about 7 times per week on average.
InstME's audience-quality analysis estimates about 10% of Nohow's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Nohow is registered as a business account on Instagram and is verified.
Nohow is categorized as a fashion and art account in the InstME index, based on the profile's bio and Instagram category across 21,119 posts.
Nohow's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
21,119
15
Avg Views
4,653
Posts / Week
7.04
Growth Score
0.8 / 100
Predominantly women · mostly 18–34
Typical for Fashion creators in Italy, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Art
Engagement
0.48%
Yes. Nohow carries the blue verified badge on Instagram.
A sponsored post from Nohow is estimated at $4,200 to $7,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.