Nila is a non-profit organisation supporting sustainable craft practices and artisan communities across India Gather 🌿 Share 🌿 Nurture
Outreach This Creator For FreeFollowers
74.2K
Following
523
Total Posts
Engagement Rate
0.7%
Avg Likes
513
Avg Comments
Nilajaipur is a Nonprofit organization brand on Instagram based in India, tracked in the InstME index with 74.2K followers. The account has published 1,279 posts, currently less than one post a week. Engagement runs at 0.7%, or about 513 likes and 9 comments per post.
Nilajaipur is a Nonprofit organization account whose 1,279 posts have grown a following of 74.2K on Instagram.
A 0.7% engagement rate leaves Nilajaipur below the median compared with accounts with 10K–100K followers.
Followers weigh in with a comment about every 55 likes, a healthy amount of conversation.
Posting frequency for Nilajaipur sits at less than one post per week.
On audience quality, Nilajaipur lands at 94/100, an estimated 5% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 74.2K followers but only 523 accounts followed back, Nilajaipur shows the ratio of a well-established account.
Estimated sponsored-post value
$260–$480
Based on 74.2K followers and a 0.7% engagement rate, a single sponsored post by Nilajaipur is worth an estimated $260–$480. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Nonprofit organization
| Metric | Nilajaipur | Cohort median |
|---|---|---|
| Engagement rate | 0.7% | 1.45% |
| Average likes | 513 | 339 |
| Average comments | 9 | 18 |
| Posts per week | 0.99 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nilajaipur | Cohort median |
|---|---|---|
| Engagement rate | 0.7% | 1.31% |
| Average likes | 513 | 370 |
| Average comments | 9 | 13 |
| Posts per week | 0.99 | 0.6 |
Median values from 1,504 accounts in India with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Nilajaipur is a nonprofit organization brand based in India on Instagram, with 74.2K followers.
Nilajaipur has 74,167 followers on Instagram (74.2K) as of Apr 23, 2026.
Nilajaipur's engagement rate is 0.7%, calculated from average likes and comments per post relative to followers.
Posts by Nilajaipur average 513 likes and 9 comments.
Nilajaipur posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Nilajaipur's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Nilajaipur is registered as a business account on Instagram.
Nilajaipur is categorized as a nonprofit organization account in the InstME index, based on the profile's bio and Instagram category across 1,279 posts.
Nilajaipur's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,279
9
Posts / Week
0.99
Growth Score
14 / 100
ER Rank
41th
Engagement
0.14%
A sponsored post from Nilajaipur is estimated at $260 to $480. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
