An Online Store Dedicated to the Curation of a Casually Sophisticated Lifestyle Experience #niftygenius
Outreach This Creator For FreeFollowers
72.6K
Following
312
Total Posts
Engagement Rate
0.01%
Avg Likes
6
Avg Comments
Nifty Genius is a Lifestyle brand. The account has built 72.6K followers on Instagram. Nifty Genius has shared 2,601 posts to date, currently less than one post a week. Posts average 6 likes and 1 comments, an engagement rate of 0.01%.
As a Lifestyle account, Niftygenius reaches 72.6K followers on Instagram across 2,601 published posts.
Among 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Niftygenius's 0.01% engagement rate comes in in the bottom quarter (median: 3.25%).
Niftygenius's output runs to less than one post per week.
The account follows just 312 others against 72.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$250–$470
Based on 72.6K followers and a 0.01% engagement rate, a single sponsored post by Niftygenius is worth an estimated $250–$470. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Niftygenius | Cohort median |
|---|---|---|
| Engagement rate | 0.01% | 3.25% |
| Average likes | 6 | 875 |
| Average comments | 1 | 33 |
| Posts per week | 0.33 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 5, 2026
Nifty Genius is a lifestyle brand on Instagram, with 72.6K followers.
Nifty Genius posts on Instagram as @niftygenius.
Nifty Genius has 72,577 followers on Instagram (72.6K) as of Sep 5, 2026.
Nifty Genius's engagement rate is 0.01%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Nifty Genius average 6 likes and 1 comments.
Nifty Genius posts less than once a week on average.
Nifty Genius is registered as a business account on Instagram.
Nifty Genius is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,601 posts.
A sponsored post from Nifty Genius is estimated at $250 to $470. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,601
1
Posts / Week
0.33
Growth Score
0.2 / 100
Last Post
1 year ago
214.1K
Engagement
1.29%
