A Danish design company honouring the synergy of artistry, functionality, and honest materials in furniture, lighting, and sculptural objects.
Outreach This Creator For FreeNEW WORKS is a Home & DIY brand based in Denmark. The account has built 109K followers on Instagram. The account has published 1,807 posts, currently around 3 posts a week. Typical posts draw 111 likes and 6 comments, putting engagement at 0.11%.
Newworksdk is a Home & DIY account whose 1,807 posts have grown a following of 109K on Instagram.
Compared with 436 other Home & DIY accounts with 100K–1M followers in the InstME index, Newworksdk's 0.11% engagement rate is in the bottom quarter (median: 0.63%).
The comment-to-like ratio works out to one comment per 18 likes, pointing to an unusually discussion-heavy audience.
Lately Newworksdk has been publishing about 3 posts per week.
At 70/100 on audience quality, Newworksdk carries an estimated 25% low-quality or inactive followers, a solid result.
With 109K followers but only 762 accounts followed back, Newworksdk shows the ratio of a well-established account.
Estimated sponsored-post value
$380–$710
Based on 109K followers and a 0.11% engagement rate, a single sponsored post by Newworksdk is worth an estimated $380–$710. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Newworksdk | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.63% |
| Average likes | 111 | 1,415 |
| Average comments | 6 | 30 |
| Posts per week | 2.99 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Newworksdk | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.51% |
| Average likes | 111 | 1,164 |
| Average comments | 6 | 19 |
| Posts per week | 2.99 | 1.48 |
Median values from 42 accounts in Denmark with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 10, 2026
NEW WORKS is a home & diy brand based in Denmark on Instagram, with 109K followers.
NEW WORKS posts on Instagram as @newworksdk.
NEW WORKS has 109,047 followers on Instagram (109K) as of Jul 10, 2026.
NEW WORKS's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by NEW WORKS average 111 likes and 6 comments.
NEW WORKS posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 25% of NEW WORKS's followers are low-quality or inactive, giving an audience-quality score of 70/100.
NEW WORKS is registered as a business account on Instagram.
Total Posts
1,807
Avg Comments
6
Predominantly women · mostly 25–44
Typical for Home & DIY creators in Denmark, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
0.07%
NEW WORKS is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,807 posts.
NEW WORKS's profile places the account in Denmark. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from NEW WORKS is estimated at $380 to $710. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
