Independent NJ Tourism Website 🏆 NJ’s # 1 Fan 👉 #njisntboring for features & tips The Best Things to do in NJ ↩️
New Jersey Isn't Boring is a verified Travel creator. The account has built 115.1K followers on Instagram. New Jersey Isn't Boring has shared 8,856 posts to date, currently around 3 posts a week. Posts average 34 likes and 4 comments, an engagement rate of 0.03%.
Counting 115.1K followers and 8,856 posts, Newjerseyisntboring sits in the InstME index as a Travel account.
Benchmarked against 977 Travel accounts with 100K–1M followers, Newjerseyisntboring posts a 0.03% engagement rate that is in the bottom quarter (median: 0.92%).
Followers weigh in with a comment about every 10 likes, an unusually discussion-heavy audience.
Lately Newjerseyisntboring has been publishing about 3 posts per week.
Estimated sponsored-post value
$400–$750
Based on 115.1K followers and a 0.03% engagement rate, a single sponsored post by Newjerseyisntboring is worth an estimated $400–$750. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Newjerseyisntboring | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.92% |
| Average likes | 34 | 1,974 |
| Average comments | 4 | 53 |
| Posts per week | 2.82 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 17, 2026
New Jersey Isn't Boring is a verified travel creator on Instagram, with 115.1K followers.
New Jersey Isn't Boring posts on Instagram as @newjerseyisntboring.
New Jersey Isn't Boring has 115,139 followers on Instagram (115.1K) as of Sep 17, 2026.
New Jersey Isn't Boring's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.92%) for Travel accounts with 100K–1M followers in the InstME index.
Posts by New Jersey Isn't Boring average 34 likes and 4 comments.
New Jersey Isn't Boring posts about 3 times per week on average.
New Jersey Isn't Boring is registered as a creator account on Instagram and is verified.
New Jersey Isn't Boring is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 8,856 posts.
Avg Comments
4
Engagement
3.48%
Yes. New Jersey Isn't Boring carries the blue verified badge on Instagram.
A sponsored post from New Jersey Isn't Boring is estimated at $400 to $750. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
