NEW INC is the first museum-led incubator for art, design, and technology founded by the @newmuseum in 2014.
Followers
38.5K
Following
1.2K
Total Posts
Engagement Rate
0.32%
Avg Likes
110
Avg Comments
On Instagram, NEW INC is a verified Art creator with an audience of 38.5K. The account has published 1,154 posts, currently less than one post a week. Typical posts draw 110 likes and 12 comments, putting engagement at 0.32%.
Tracked in the InstME index, Newinc is an Art account with 38.5K followers and a back catalogue of 1,154 posts.
Newinc records a 0.32% engagement rate, in the bottom quarter (median: 1.88%) for the 16,888 Art accounts with 10K–100K followers tracked in the InstME index.
Followers leave about one comment for every 9 likes, an unusually discussion-heavy audience.
Newinc keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$130–$250
Based on 38.5K followers and a 0.32% engagement rate, a single sponsored post by Newinc is worth an estimated $130–$250. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 18–34
Typical for Art creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
| Metric | Newinc | Cohort median |
|---|---|---|
| Engagement rate | 0.32% | 1.88% |
| Average likes | 110 | 419 |
| Average comments | 12 | 25 |
| Posts per week | 0.87 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
NEW INC is a verified art creator on Instagram, with 38.5K followers.
NEW INC posts on Instagram as @newinc.
NEW INC has 38,450 followers on Instagram (38.5K) as of Jul 16, 2026.
NEW INC's engagement rate is 0.32%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers in the InstME index.
Posts by NEW INC average 110 likes and 12 comments.
NEW INC posts less than once a week on average.
NEW INC is registered as a creator account on Instagram and is verified.
NEW INC is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 1,154 posts.
Yes. NEW INC carries the blue verified badge on Instagram.
1,154
12
Posts / Week
0.87
Growth Score
6.4 / 100
Follower Ratio
31.3×
Engagement
0.3%
A sponsored post from NEW INC is estimated at $130 to $250. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
