Humanizing business. Making world class beer for all. Fort Collins, CO, Asheville, NC & Daleville, VA 21+ to follow. Enjoy responsibly.
Followers
309.2K
Following
718
Total Posts
Engagement Rate
0.45%
Avg Likes
1,354
Avg Comments
New Belgium Brewing is a verified Business brand on Instagram based in United States, tracked in the InstME index with 309.2K followers. New Belgium Brewing has shared 3,905 posts to date, currently around 1 post a week. Typical posts draw 1,354 likes and 46 comments, putting engagement at 0.45%.
Newbelgium is a Business account on Instagram with 309.2K followers and 3,905 published posts.
Compared with 1,742 other Business accounts with 100K–1M followers in the InstME index, Newbelgium's 0.45% engagement rate is below the median of 1.25%.
Followers weigh in with a comment about every 29 likes, a healthy amount of conversation.
Recent posting activity averages about one post per week.
Newbelgium comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 309.2K followers but only 718 accounts followed back, Newbelgium shows the ratio of a well-established account.
Estimated sponsored-post value
$1,100–$2,000
Based on 309.2K followers and a 0.45% engagement rate, a single sponsored post by Newbelgium is worth an estimated $1,100–$2,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Newbelgium | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 1.25% |
| Average likes | 1,354 | 2,990 |
| Average comments | 46 | 92 |
| Posts per week | 1.2 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Newbelgium | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 0.97% |
| Average likes | 1,354 | 2,090 |
| Average comments | 46 | 69 |
| Posts per week | 1.2 | 0.43 |
Median values from 332 Business accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 11, 2026
New Belgium Brewing is a verified business brand based in United States on Instagram, with 309.2K followers.
New Belgium Brewing posts on Instagram as @newbelgium.
New Belgium Brewing has 309,191 followers on Instagram (309.2K) as of Jul 11, 2026.
New Belgium Brewing's engagement rate is 0.45%, calculated from average likes and comments per post relative to followers. That is below the median of 1.25% for Business accounts with 100K–1M followers in the InstME index.
Posts by New Belgium Brewing average 1,354 likes and 46 comments.
New Belgium Brewing posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of New Belgium Brewing's followers are low-quality or inactive, giving an audience-quality score of 100/100.
New Belgium Brewing is registered as a business account on Instagram and is verified.
3,905
46
Posts / Week
1.2
Growth Score
9 / 100
ER Rank
32th
Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
0.92%
New Belgium Brewing is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 3,905 posts.
New Belgium Brewing's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. New Belgium Brewing carries the blue verified badge on Instagram.
A sponsored post from New Belgium Brewing is estimated at $1,100 to $2,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
