AVAILABLE NOW on PS5, Xbox and Steam on PC. Take your favorite NBA players around the globe to stack wins, earn cred and become the GOAT of THE RUN.
Followers
28.1K
Following
370
Total Posts
Engagement Rate
47.56%
Avg Likes
13,017
Avg Comments
NBA THE RUN is a verified Gaming brand on Instagram, tracked in the InstME index with 28.1K followers. Content spans gaming and tech. The account has published 122 posts, currently around 1 post a week. Posts average 13,017 likes and 368 comments, an engagement rate of 47.56%.
Nbatherun is a Gaming account on Instagram with 28.1K followers and 122 published posts.
Compared with 824 other Gaming accounts with 10K–100K followers in the InstME index, Nbatherun's 47.56% engagement rate is in the top quarter (median: 3.42%).
One comment lands for every 35 likes, which reads as a healthy amount of conversation.
Recent posting activity averages about one post per week.
Nbatherun's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$390–$730
Based on 28.1K followers and a 47.56% engagement rate, a single sponsored post by Nbatherun is worth an estimated $390–$730. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Nbatherun | Cohort median |
|---|---|---|
| Engagement rate | 47.56% | 3.42% |
| Average likes | 13,017 | 1,079 |
| Average comments | 368 | 32 |
| Posts per week | 1.2 | 0.45 |
Median values from 824 Gaming accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 10, 2026
NBA THE RUN is a verified gaming brand on Instagram, with 28.1K followers.
NBA THE RUN posts on Instagram as @nbatherun.
NBA THE RUN has 28,144 followers on Instagram (28.1K) as of Jul 10, 2026.
NBA THE RUN's engagement rate is 47.56%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.42%) for Gaming accounts with 10K–100K followers in the InstME index.
Posts by NBA THE RUN average 13,017 likes and 368 comments.
NBA THE RUN posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of NBA THE RUN's followers are low-quality or inactive, giving an audience-quality score of 100/100.
NBA THE RUN is registered as a business account on Instagram and is verified.
NBA THE RUN is categorized as a gaming and tech account in the InstME index, based on the profile's bio and Instagram category across 122 posts.
122
368
Posts / Week
1.2
Growth Score
100 / 100
ER Rank
Top 3%
Predominantly men · mostly 16–30
Typical for Gaming creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
Secondary: Tech
Engagement
0.34%
Yes. NBA THE RUN carries the blue verified badge on Instagram.
A sponsored post from NBA THE RUN is estimated at $390 to $730. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
