The 2026-27 NBA season tips off Tuesday, Oct. 20 on NBC and Peacock! 3:00pm/et: Celtics/Pistons 7:00pm/et: 76ers/Knicks 9:30pm/et: Thunder/Spurs
Outreach This Creator For FreeNba is a verified Sports league brand. The account has built 88M followers on Instagram. The account has published 106,280 posts, currently around 2 posts a week. Engagement runs at 0.05%, or about 43,240 likes and 726 comments per post.
As a Sports league account, Nba reaches 88M followers on Instagram across 106,280 published posts.
Nba's average post pulls 43,240 likes and 726 comments, roughly one interaction per 2,002 followers.
Roughly one in 60 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Nba sits at about 2 posts per week.
Nba comes in at 88/100 for audience quality, with 10% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 1,302 others against 88M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$310,000–$570,000
Based on 88M followers and a 0.05% engagement rate, a single sponsored post by Nba is worth an estimated $310,000–$570,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Sports league
| Metric | Nba | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 1.02% |
| Average likes | 43,240 | 25,711 |
| Average comments | 726 | 376 |
| Posts per week | 2.38 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 15, 2026
Nba is a verified sports league brand on Instagram, with 88M followers.
Nba has 88,011,424 followers on Instagram (88M) as of Sep 15, 2026.
Nba's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers.
Posts by Nba average 43,240 likes and 726 comments.
Nba posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 10% of Nba's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Nba is registered as a business account on Instagram and is verified.
Nba is categorized as a sports league account in the InstME index, based on the profile's bio and Instagram category across 106,280 posts.
Yes. Nba carries the blue verified badge on Instagram.
A sponsored post from Nba is estimated at $310,000 to $570,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
106,280
Avg Comments
726
0.24%
