Telling the Nigerian stories you’ve always wanted to hear 🇳🇬
Outreach This Creator For FreeNaijournal is a Lifestyle brand based in Nigeria. The account has built 5.3K followers on Instagram. To date Naijournal has posted 72 times, currently less than one post a week. Posts average 29 likes and 3 comments, an engagement rate of 0.6%.
Counting 5.3K followers and 72 posts, Naij.journal sits in the InstME index as a Lifestyle account.
Benchmarked against 1,730 Lifestyle accounts with 1K–10K followers, Naij.journal posts a 0.6% engagement rate that is in the bottom quarter (median: 6.8%).
Followers weigh in with a comment about every 12 likes, an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Naij.journal's audience-quality score is 82/100, with 15% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$18–$34
Based on 5.3K followers and a 0.6% engagement rate, a single sponsored post by Naij.journal is worth an estimated $18–$34. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Naij.journal | Cohort median |
|---|---|---|
| Engagement rate | 0.6% | 6.8% |
| Average likes | 29 | 170 |
| Average comments | 3 | 16 |
| Posts per week | 0.12 | 0.22 |
Median values from 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Naij.journal | Cohort median |
|---|---|---|
| Engagement rate | 0.6% | 5.62% |
| Average likes | 29 | 144 |
| Average comments | 3 | 16 |
| Posts per week | 0.12 | 0.2 |
Median values from 36 Lifestyle accounts in Nigeria with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 11, 2026
Naijournal is a lifestyle brand based in Nigeria on Instagram, with 5.3K followers.
Naijournal posts on Instagram as @naij.journal.
Naijournal has 5,252 followers on Instagram (5.3K) as of Jul 11, 2026.
Naijournal's engagement rate is 0.6%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 6.8%) for Lifestyle accounts with 1K–10K followers in the InstME index.
Posts by Naijournal average 29 likes and 3 comments.
Naijournal posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Naijournal's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Naijournal is registered as a business account on Instagram.
Naijournal is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 72 posts.
Avg Comments
3
Predominantly women · mostly 18–34
Typical for Lifestyle creators in Nigeria, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
11.1K
Engagement
2.26%
Naijournal's profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Naijournal is estimated at $18 to $34. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
