Food guy @mythical & @mythicalkitchen. NYT bestselling author of The Mythical Cookbook. Host of Last Meals. Got a couple lower back tattoos.
Followers
571.8K
Following
3K
Total Posts
Engagement Rate
13.9%
Avg Likes
78,641
Avg Comments
Josh Scherer runs a verified Food brand account with 571.8K followers on Instagram. Josh Scherer has shared 892 posts to date, currently around 2 posts a week. Engagement runs at 13.9%, or about 78,641 likes and 810 comments per post.
Mythicalchefjosh has built an audience of 571.8K followers on Instagram over 892 posts as a Food account.
Among 1,551 Food accounts with 100K–1M followers in the InstME index, Mythicalchefjosh's 13.9% engagement rate comes in in the top quarter (median: 0.74%).
The comment-to-like ratio works out to one comment per 97 likes, pointing to an audience that mostly engages through likes.
Mythicalchefjosh's output runs to about one post per week.
The account follows just 3,018 others against 571.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$8,000–$15,000
Based on 571.8K followers and a 13.9% engagement rate, a single sponsored post by Mythicalchefjosh is worth an estimated $8,000–$15,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Mythicalchefjosh | Cohort median |
|---|---|---|
| Engagement rate | 13.9% | 0.74% |
| Average likes | 78,641 | 1,665 |
| Average comments | 810 | 54 |
| Posts per week | 1.52 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 12, 2026
Josh Scherer is a verified food brand on Instagram, with 571.8K followers.
Josh Scherer posts on Instagram as @mythicalchefjosh.
Josh Scherer has 571,756 followers on Instagram (571.8K) as of Jul 12, 2026.
Josh Scherer's engagement rate is 13.9%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Josh Scherer average 78,641 likes and 810 comments.
Josh Scherer posts about 2 times per week on average.
Josh Scherer is registered as a business account on Instagram and is verified.
Josh Scherer is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 892 posts.
Yes. Josh Scherer carries the blue verified badge on Instagram.
892
810
Posts / Week
1.52
Growth Score
100 / 100
Follower Ratio
189.4×
Engagement
0.32%
A sponsored post from Josh Scherer is estimated at $8,000 to $15,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
